MLM Training and Quality MLM Lead Generation - 4 Tips For A Product With Magnetic Lead Pulling Power

So you're looking for a quality MLM lead source or you're attempting to use your own MLM lead generation efforts to get targeted leads. Ponder, for a moment, the following question:

Who's more likely to join your business and soak up everything in your MLM training program - Your couch potato mate or someone who attends seminars on wealth creation and who bought The One Minute Millionaire, Think and Grow Rich, and Rich Dad Poor Dad?

Exactly. Anyone actively looking for and buying information on success wants a solution you have. As a result, the quality of leads or prospects you get is going to be tied to the type of information you promote.

That's why I NEVER cater to weakness when recruiting. Neither should you.

What were you searching for when you came across this article? I bet you were looking for solutions to help you grow your downline. Were you looking for MLM training, prospecting tips, or leads?

I don't know how you got here, but whatever it was, you're reading this right now because you are a leader.

Those are the kind of people you should be targeting.

So let's get specific and talk about 4 criteria you MUST have in your front-end product if you want to A. attract high quality MLM leads, and B. make "now" income off even the prospects who don't join right away.

1. HIGH DEMAND:

* You're statistically more likely to sell information on how to solve a problem than to actually sell the solution (eg, more people will read a book on how good nutrition helps control joint pain than are prepared to buy and use an advanced nutrition product).

* Attracts a lot of qualified leads giving you a large audience for your product or business pitch = more income.

* Higher conversion ratio of MLM leads into buyers (big problem => bigger need for an immediate solution) = faster income.

2. INEXPENSIVE:

* Higher conversion ratio - people find it easier to part with $20-$50 than $200 or $2,000, especially their first time buying from you = front-end income

* You want more people to buy the "sampler" front-end product because it creates trust and repeat sales = front-end + back-end income

3. SOLD AUTOMATICALLY:

* This keeps it simple for new distributors who have no sales experience. The system sells for them, they only need to master advertising to begin with.

* Leverages your time because the front-end product is sold around the clock, qualifying prospects for you. That way you're only spending time talking to the ones willing to take action -- not the tyre-kickers.

4. RELATED TO PRIMARY BUSINESS:

* Every lead, whether they join your biz or not is a lead that raised their hand to say they are interested in your expertise. So you make sales off related products and services too = more front-end income.

* Build your business by enrolling whoever qualifies for your time = front-end + passive + leveraged + fast-start income.

If you create an informational product that satisfies all the above 4 criteria, you will collect a lot of income you've been missing out on. At the same time, you've built a quality MLM lead source that attracts the right prospects to you.