Thursday, August 09, 2007

Home Based MLM Business Opportunity - What These Opportunities Fail To Let You Know

Do you know the sad reality with any home based mlm business opportunity or network marketing business opportunity?

It’s the staggering failure rate!

It’s around 95% with only a dismal 5% achieving the ultimate success to quite their job, buy that dream home or go on that fabulous vacation. I personally know of a multi-level marketing company that pays out 80% of the commissions to only 20% of the people building their businesses for that company.

In theory, though, multi-level marketing business opportunities were never intended to have such a high dropout and failure rate. They were constructed for the average person, educated or not, that had a desire to change their current financial status, have a better quality of life or being able to spend more time doing the things they desire.

With the incredible power of the internet today, there has never been a better time to build an mlm business and I will explain more on this below.

Here’s some helpful POWER TIPS to help you in your quest to be successful in your own home based mlm business:

POWER TIP #1 - You need an automatic downline builder website.

BECAUSE IT IS ALL ABOUT DUPLICATION! DUPLICATION! DUPLICATION!

(sorry if it seems like I am shouting)

Why? If people that you sponsor or signup in your own organization can’t duplicate your efforts, how can you possibly build a successful mlm business?

This is where the true power of the internet can really help in the duplication process. First, the automatic downline builder should allow all your potential downline members to easily build their own businesses without much effort from you, being their sponsor. Second, a downline builder website should be made available for free to allow complete duplication for your members. In other words, the steps that you followed in building your business should be easily transferred to your members.

POWER TIP #2 - You need traffic to your automatic downline builder website.

Without traffic, building your mlm business is equally doomed.

There are many places on the Internet today (especially free places) to drive traffic to your website. You can begin with traffic exchanges, online classifieds, directories, and forums to name a few. Or if you have an advertising budget, you can do some pay per click ads, get listed in paid directories or pay a professional website submission service to help your downline builder website increase in the search engine rankings.

A good duplicatable downline builder system should have step by step information for you and your members on how to specifically drive traffic (especially targeted traffic) to your website.

In a nutshell, this can be a difference between sponsoring 10 people or sponsoring 5,000 people in your organization.