You've heard it before: at least 80% of all the jobs are found through the "hidden" job market, also known as the "unpublished" job market. These are jobs typically landed through word of mouth and referrals as opposed to the hit-or-miss method of answering ads, posting your resume to internet databases, or other techniques meant to target the remaining 20% of all jobs in the published market.
It stands to reason that if the vast majority of the jobs are to be found in this hidden market, that you should spend the majority of your job search time working to crack it. But, as you may have reasoned already, accessing the hidden job market requires that you take charge of your search, reaching out and building strategic relationships, taking proactive initiative, and making yourself visible in the right circles.
That's right. It requires that you use networking strategies. And, the thought of networking leaves many people feeling nervous and unsure. For an introverted or shy person, the idea of networking can even cause serious anxiety and fear.
What is networking exactly? If you believe, like many people, that networking is simply approaching everyone you know to ask for a job, it is no wonder you feel uncomfortable! That isn't what networking is. True networking is about building strategic relationships that involve a win-win, reciprocal exchange of information, support, and/or referrals.
When defined in this way, networking ceases to be so scary. But, it also requires that you expand your view of networking. No longer is networking just something you do every now and then when you are conducting a job search; building and strengthening your network is something that you should be working at all the time. But, if you find yourself facing an immediate job search, and your networking skills are rusty, don't fret. Here are some tips to get you moving.
1) When you first start out to build your network, it will be helpful for you to think of networking as a research project. Networking isn't just about the quantity of contacts; it is about the quality. Don't be afraid to reach out to decision-makers and people "in the know" within companies and industries of interest to you. These are quality contacts. Explain your career plans and ask them if they would spend 15 minutes talking to you and answering some questions. Most people will be flattered and say yes. When you do get in front of them, NEVER ask for a job, but DO ask for advice and referrals. These meetings are traditionally known as informational interviews.
2) As mentioned above, your networking efforts should emphasize building quality relationships. But, don't discount the importance of quantity. As much as possible, you should also expand your network. Friends, relatives, people you went to college with, contacts you have made in your community, doctors, the salespeople you come into contact with...they are all part of your network. You won't want to spend a large amount of time on this, but at least make a comprehensive list and call or send a letter reestablishing a connection, informing people of your search, and asking for advice or referrals. Again, notice that it isn't about asking for a job. Just ask for advice and referrals.
3) Prepare, prepare, prepare for your networking meetings-especially those that take the format of an informational interview. Prepare lists of questions about the company or the industry. Do your research so that you know something about the person you are meeting with and the company they work for (you might be amazed at what a simple Google search will turn up). For some people, role playing is helpful. If you are working with a career coach, this is something they may be able to help with. But a friend or close family member could also help you. There is no better antidote for nervousness than being prepared.
4) Getting out from behind your desk and making yourself visible is crucial. Join and then take part in events held by professional associations and other groups. Attend workshops and trainings in your field or industry. Attend job fairs to meet directly with hiring decision-makers. Volunteer your career-related skills in your community. If you are an expert at something, offer to speak on the topic to various groups. Job searching can be a time of anxiety and diminished self-confidence for many people, but don't hide at home behind your computer. Get out and meet people.
5) Yes, I just told you not to hide behind your computer, but the internet will play a role in any comprehensive networking campaign. Creating and maintaining a blog on your area of career expertise is an extraordinary way to build your credibility and visibility. Social networking sites like LinkedIn, MySpace, and FaceBook are increasingly popular ways to expand your network. Consider writing articles on industry and profession-related topics and then offering them as free content to webmasters (make sure the article is credited to you and includes a way to contact you). You can also participate in online discussions on topics related to your career focus. Just remember that you shouldn't "hide" behind a fake name like many people do. Your purpose is to expand your visibility and credibility, so you must use your real name.
6) Finally, show your appreciation and follow up on every single contact with a thank you note. True networking is based on cultivating and nurturing long-term relationships, so you should always be thinking of nice things you can do to show your appreciation, or ways that you could return a favor. Besides being common courtesy, your efforts in this regard will pay you back by further strengthening your relationships and helping to keep you visible.
Sunday, February 03, 2008
Saturday, February 02, 2008
Top 5 Networking Questions
Networking is such an amazing tool for business individuals who are trying to advance in their professional endeavors. It is also an excellent way to brand yourself and company, meet new people and develop skills. While networking it is important to maintain a positive image, be professional, and also ask the right questions for effectively achieving your goals. Listed below are five practical questions which anyone can ask at networking events. These questions can give you insight on how to get referrals, find prospects or new clients/customers, gain knowledge and develop premature relationships with your business counterparts.
After you have properly introduced yourself with a firm handshake and smile, here are a few questions that you can ask while networking and mingling:
#1 Did you arrive to the event by yourself or did you come with friends or colleagues?
If the other person arrived to the event with friends or colleagues, that would be a great opportunity for introductions. After speaking with the person, you can suggest being exposed to their network and meeting new people at the event. This will definitely break the ice and reduce the stress of introducing yourself to strangers at the event. Also, it will boost your credibility because, people are most likely to remember you if you are referred by a friend.
#2 How often do you attend these events?
This is a good question to ask because you can find out how well your counterpart networks and is actively meeting people and staying connected. If your counterpart attends a lot of networking events, ask them if they can invite you or keep you posted on events via email or by phone.
#3 Are you a member of the group or organization hosting the event?
This question can give you insight into the group or organization background and affiliations. Your counterpart can describe the demographics, benefits and services of the group/organization. They can also add in testimonials or share their experiences with you. This can help you decide if you want to join the club or attend more events that they organize in the future. Also if, your counterpart is a member, you can ask them to introduce you to the organizer/host or other members at the event.
#4 In your profession, do you collaborate with other industries?
This is an awesome question to ask if you are trying to expand your network or develop partnerships or alliances with new industries. You can expand your resources by partnering with bigger or smaller companies. Your counterpart can be the "middle man/person" that can put in you in a position to do business with other industries.
#5 Do you have a business card?
While talking with your counterpart, if you believe that they would be a good contact for you, do not hesitate to ask for a business card. While asking for a business card, ask them for the best time to reach them and the best method to reach them (via email or phone). Do not forget to offer your business card as well, so there is an even exchange of information. Also, make sure to carry your business cards in a separate business card holder so that you appear organized, neat and professional.
After you have properly introduced yourself with a firm handshake and smile, here are a few questions that you can ask while networking and mingling:
#1 Did you arrive to the event by yourself or did you come with friends or colleagues?
If the other person arrived to the event with friends or colleagues, that would be a great opportunity for introductions. After speaking with the person, you can suggest being exposed to their network and meeting new people at the event. This will definitely break the ice and reduce the stress of introducing yourself to strangers at the event. Also, it will boost your credibility because, people are most likely to remember you if you are referred by a friend.
#2 How often do you attend these events?
This is a good question to ask because you can find out how well your counterpart networks and is actively meeting people and staying connected. If your counterpart attends a lot of networking events, ask them if they can invite you or keep you posted on events via email or by phone.
#3 Are you a member of the group or organization hosting the event?
This question can give you insight into the group or organization background and affiliations. Your counterpart can describe the demographics, benefits and services of the group/organization. They can also add in testimonials or share their experiences with you. This can help you decide if you want to join the club or attend more events that they organize in the future. Also if, your counterpart is a member, you can ask them to introduce you to the organizer/host or other members at the event.
#4 In your profession, do you collaborate with other industries?
This is an awesome question to ask if you are trying to expand your network or develop partnerships or alliances with new industries. You can expand your resources by partnering with bigger or smaller companies. Your counterpart can be the "middle man/person" that can put in you in a position to do business with other industries.
#5 Do you have a business card?
While talking with your counterpart, if you believe that they would be a good contact for you, do not hesitate to ask for a business card. While asking for a business card, ask them for the best time to reach them and the best method to reach them (via email or phone). Do not forget to offer your business card as well, so there is an even exchange of information. Also, make sure to carry your business cards in a separate business card holder so that you appear organized, neat and professional.
How To Dynamically Strengthen Your Networking Skills To Make Each Connection More Profitable
One morning we had a terrible thunderstorm and the power went out all over the city. It wasn't long before I got really stir crazy with no computer and no outside contact. Since my garage door wouldn't open because of the lack of electricity, I called a cab and went to my nearby Barnes and Noble with my laptop carefully in tow.
My seven-hour visit turned out to be an amazing and organic networking experience. The store's generators provided electricity, so it was light, warm, and cozy. But I found myself surrounded by like-minded people - entrepreneurs and others who dislike being in the dark. Some of us got on line, others read their books and newspapers, and conversations began to range across tables as we gradually started to feel our sense of community. When the chairs and benches filled up, people began sitting on the floor. We found ourselves talking, laughing, sharing experiences, trying to solve political and business problems and getting to know each other. And those of us who realized it was an unusual but fantastic networking opportunity also exchanged business cards and ideas with our new friends.
See every contact as a networking opportunity
There is never a time when you are not networking. And if you look at it as making or deepening a connection with others, those moments will take on new meaning. If you are at a meeting, make notes on the back of their business card and ask for their permission to call them the next day. (And then of course, be certain to call them!) If it is a casual and unexpected conversation, you might choose to make notes for yourself at the end of the day regarding what was said, what potential you discovered and what action you plan to take.
If networking is on your mind you'll find opportunities everywhere. There is no question that networking is a very valuable marketing strategy, however, it's also one that we need to personalize to fit our personalities. Whether you are shy, or whether you are "out-there" here's one secret that works for everyone: people like to talk about themselves so all you have to do is ask a compelling question and then listen.
Make a deeper connection through active listening
This is not about listening until you can get a word in and talk about yourself. It is about hearing what not only is being said, but what is not being said, noting the body language and facial expressions to interpret the words you are hearing. You see, marketing is about finding the perfect fit and since you know what you are looking for, active listening will help you decide if what you have to offer is what the other person needs.
Ease into the conversation
As a naturally enthusiastic person, I have to constantly be on the lookout to be certain I blend my energy with the person I am speaking with. And when I am ready to share I also have to determine how much information I can give the person so they can still hear me. So I ease into a conversation with a few short questions that help determine what needs to be said and what can easily be left out. Leave your selling hat at home when you are networking and just be who you are.
Follow up
Networking is about building relationships and that takes time. And it also takes action. Whether it is a phone call, a post card or your e-magazine, keep in touch. And if you listened well and heard a particular potential inherent in the conversation, call that person and create something together! That's what networking is all about - making new friends, creating new opportunities, building relationships, and staying connected!
My seven-hour visit turned out to be an amazing and organic networking experience. The store's generators provided electricity, so it was light, warm, and cozy. But I found myself surrounded by like-minded people - entrepreneurs and others who dislike being in the dark. Some of us got on line, others read their books and newspapers, and conversations began to range across tables as we gradually started to feel our sense of community. When the chairs and benches filled up, people began sitting on the floor. We found ourselves talking, laughing, sharing experiences, trying to solve political and business problems and getting to know each other. And those of us who realized it was an unusual but fantastic networking opportunity also exchanged business cards and ideas with our new friends.
See every contact as a networking opportunity
There is never a time when you are not networking. And if you look at it as making or deepening a connection with others, those moments will take on new meaning. If you are at a meeting, make notes on the back of their business card and ask for their permission to call them the next day. (And then of course, be certain to call them!) If it is a casual and unexpected conversation, you might choose to make notes for yourself at the end of the day regarding what was said, what potential you discovered and what action you plan to take.
If networking is on your mind you'll find opportunities everywhere. There is no question that networking is a very valuable marketing strategy, however, it's also one that we need to personalize to fit our personalities. Whether you are shy, or whether you are "out-there" here's one secret that works for everyone: people like to talk about themselves so all you have to do is ask a compelling question and then listen.
Make a deeper connection through active listening
This is not about listening until you can get a word in and talk about yourself. It is about hearing what not only is being said, but what is not being said, noting the body language and facial expressions to interpret the words you are hearing. You see, marketing is about finding the perfect fit and since you know what you are looking for, active listening will help you decide if what you have to offer is what the other person needs.
Ease into the conversation
As a naturally enthusiastic person, I have to constantly be on the lookout to be certain I blend my energy with the person I am speaking with. And when I am ready to share I also have to determine how much information I can give the person so they can still hear me. So I ease into a conversation with a few short questions that help determine what needs to be said and what can easily be left out. Leave your selling hat at home when you are networking and just be who you are.
Follow up
Networking is about building relationships and that takes time. And it also takes action. Whether it is a phone call, a post card or your e-magazine, keep in touch. And if you listened well and heard a particular potential inherent in the conversation, call that person and create something together! That's what networking is all about - making new friends, creating new opportunities, building relationships, and staying connected!
Friday, February 01, 2008
What Is The Truth About Making Money In Network Marketing? (Part 1 of 3)
If you've never been involved in Network Marketing before you're probably are asking yourself this question right now. You've probably heard of the "fabricated stories" of people losing everything they own in a Network Marketing business. Or worse, someone spent the time and money to build up a huge monthly income to only have the company they represent go out of business. So, you're probably skeptical about the Network Marketing industry in general and want more information before you decide to step out and join an opportunity.
If you're currently in a Network Marketing business (or you were once before) and you're not making a profit, you're probably saying "When will I ever make money in Network Marketing?" Or, if you've been jumping from program to program looking for the "winner" you need this article.
Early on in my Network Marketing career I asked myself these same questions. And believe me, so did my wife! So, let me answer the question for you: "Yes, you can make money in Network Marketing!"
There isn't a week that goes by that I don't get a phone call from a new prospect that asks me "What Is The Truth About Making Money In Network Marketing?" I get asked this question all the time. Especially from the frustrated network marketer who just spent their last dime on a mailing or an advertisement that went very bad. My goal is that after reading this article, you will have an better answer to this question. My hope is that your answer is "YES, I really can make money in Network Marketing?"
I know you can make money in Network Marketing because I am living proof. I now make more money in a month than I used to in a year. For the first time in my life, I don't have to worry about paying my bills. In fact, I've paid off all of my bills! Now, when I buy something, I use the universal payment method-CASH! It's nice. I feel blessed. But, I also have to do a weekly maintenance to not only help direct my organizations, but also to continually bring in new people.
Now am I sitting back and getting wealthy in Network Marketing? Quite frankly, YES.. I spend every morning playing with my daughter and work with my business associates in the afternoon. Late afternoon I stroll into the office and return phone calls and stay in touch with my growing downline and new prospects. Most evenings are spent communicating with my International parts of my organizations, usually via a conference call or webinar.
So, how did I get from corporate-weenie to where I am today? I used the simple techniques and principles I will outline in my e-book "How the Responsible Network Marketer can Go to Market" due out summer 2008. Now I didn't just do them once and walk-away.
My secret was consistency. I never quit. Once I found out what worked I simply looked for someone in my downline who wanted success as bad as I did and would "listen" and follow my advice.
That sounds simple, but in the first 2 years of my Network Marketing experience I couldn't find anybody who was willing to work as hard as I was. That was quite depressing at first. I was afraid I was just working myself into another "job". But, in reality, I was laying the foundation of what would be a lifetime residual income. Was it worth all the hard work and frustration? You bet. Would I do it all over again? You bet. A quote made famous by billionaire J. Paul Getty, which I firmly believe describes my definition of Network Marketing success:
"I'd rather have 1% of 100 people's efforts than 100% of mine own!"
One thing I truly believe is if you're not happy with what you're currently doing, you must change and do something you've never done before. That usually means changing not only your work habits, but also your attitude. You might be thinking, "I just want to know what technique to use so I can get rich-so stop talking about attitude and philosophy and get on with the nuts and bolts of making money".
What you must realize is that you must attract wealth by being professional and knowing what you are doing. You must also create value for your prospects or they will come and go like a revolving door. People look to join a Network Marketing opportunity to make money.
If you can't help them do that in a relatively short period of time they will quit. It's that simple. But, if you can create some kind of positive relationship or an atmosphere of real value, then they'll stick with you through the months where they spend more than they make. If you get only one message from this article I would hope that it would be this one:
"Everybody joins a Network Marketing opportunity to make money. But, they stay in because you've created a valuable relationship and you've helped them to become financially successful"
Most Network Marketers I speak with today are looking for a Network Marketing opportunity where someone does all the work and all they do is fold their arms, sit on their butt and wait to become wealthy. It doesn't work that way, so get over it!
Sure, you can make a few hundred bucks a month using this "strategy", but you're not creating any kind of relationship between you and your downline.
Network Marketing was created with people in mind. When you take people out of the equation, you loose. If simply mailing out catalogs, post-cards and brochures were all it took to make money, why would the company need you? Think about it? If that was the case, technology today would make you obsolete before you woke up in the morning.
They could do the distributions themselves and save on all the commissions they pay out to their distributors-couldn't they? This is where I see the breakdown has occurred over the last 15 years in this industry-it's become too commercialized and impersonal. Network Marketing started out face to face-or what is now known as "warm marketing".
Going to university or college, getting your degree(s) and working for either a "big" corporation or the government hasn't set many people financially free as previously promised by our parents. Many of our friends have found the climb up the corporate latter is full of trap doors and heartache.
And, for those who dare to dream big and start their own traditional business, they've experienced more heartache and hard work than they had anticipated. Neither our parents nor college can prepare someone for all that is necessary to start and maintain their own business.
If you're currently in a Network Marketing business (or you were once before) and you're not making a profit, you're probably saying "When will I ever make money in Network Marketing?" Or, if you've been jumping from program to program looking for the "winner" you need this article.
Early on in my Network Marketing career I asked myself these same questions. And believe me, so did my wife! So, let me answer the question for you: "Yes, you can make money in Network Marketing!"
There isn't a week that goes by that I don't get a phone call from a new prospect that asks me "What Is The Truth About Making Money In Network Marketing?" I get asked this question all the time. Especially from the frustrated network marketer who just spent their last dime on a mailing or an advertisement that went very bad. My goal is that after reading this article, you will have an better answer to this question. My hope is that your answer is "YES, I really can make money in Network Marketing?"
I know you can make money in Network Marketing because I am living proof. I now make more money in a month than I used to in a year. For the first time in my life, I don't have to worry about paying my bills. In fact, I've paid off all of my bills! Now, when I buy something, I use the universal payment method-CASH! It's nice. I feel blessed. But, I also have to do a weekly maintenance to not only help direct my organizations, but also to continually bring in new people.
Now am I sitting back and getting wealthy in Network Marketing? Quite frankly, YES.. I spend every morning playing with my daughter and work with my business associates in the afternoon. Late afternoon I stroll into the office and return phone calls and stay in touch with my growing downline and new prospects. Most evenings are spent communicating with my International parts of my organizations, usually via a conference call or webinar.
So, how did I get from corporate-weenie to where I am today? I used the simple techniques and principles I will outline in my e-book "How the Responsible Network Marketer can Go to Market" due out summer 2008. Now I didn't just do them once and walk-away.
My secret was consistency. I never quit. Once I found out what worked I simply looked for someone in my downline who wanted success as bad as I did and would "listen" and follow my advice.
That sounds simple, but in the first 2 years of my Network Marketing experience I couldn't find anybody who was willing to work as hard as I was. That was quite depressing at first. I was afraid I was just working myself into another "job". But, in reality, I was laying the foundation of what would be a lifetime residual income. Was it worth all the hard work and frustration? You bet. Would I do it all over again? You bet. A quote made famous by billionaire J. Paul Getty, which I firmly believe describes my definition of Network Marketing success:
"I'd rather have 1% of 100 people's efforts than 100% of mine own!"
One thing I truly believe is if you're not happy with what you're currently doing, you must change and do something you've never done before. That usually means changing not only your work habits, but also your attitude. You might be thinking, "I just want to know what technique to use so I can get rich-so stop talking about attitude and philosophy and get on with the nuts and bolts of making money".
What you must realize is that you must attract wealth by being professional and knowing what you are doing. You must also create value for your prospects or they will come and go like a revolving door. People look to join a Network Marketing opportunity to make money.
If you can't help them do that in a relatively short period of time they will quit. It's that simple. But, if you can create some kind of positive relationship or an atmosphere of real value, then they'll stick with you through the months where they spend more than they make. If you get only one message from this article I would hope that it would be this one:
"Everybody joins a Network Marketing opportunity to make money. But, they stay in because you've created a valuable relationship and you've helped them to become financially successful"
Most Network Marketers I speak with today are looking for a Network Marketing opportunity where someone does all the work and all they do is fold their arms, sit on their butt and wait to become wealthy. It doesn't work that way, so get over it!
Sure, you can make a few hundred bucks a month using this "strategy", but you're not creating any kind of relationship between you and your downline.
Network Marketing was created with people in mind. When you take people out of the equation, you loose. If simply mailing out catalogs, post-cards and brochures were all it took to make money, why would the company need you? Think about it? If that was the case, technology today would make you obsolete before you woke up in the morning.
They could do the distributions themselves and save on all the commissions they pay out to their distributors-couldn't they? This is where I see the breakdown has occurred over the last 15 years in this industry-it's become too commercialized and impersonal. Network Marketing started out face to face-or what is now known as "warm marketing".
Going to university or college, getting your degree(s) and working for either a "big" corporation or the government hasn't set many people financially free as previously promised by our parents. Many of our friends have found the climb up the corporate latter is full of trap doors and heartache.
And, for those who dare to dream big and start their own traditional business, they've experienced more heartache and hard work than they had anticipated. Neither our parents nor college can prepare someone for all that is necessary to start and maintain their own business.
Effortless Networking - Motivating People to Send You Referrals
I got this comment recently:
"[My biggest challenge in business networking is] Motivating my referral partners to enthusiastically refer a steady stream of clients to me every single month."
Here's the brutal and honest truth:
1. First, it takes long time to build up a "referral engine".
You have to find the right people -- those who have access to the kinds of leads you want.
Then, you have to make sure these people are willing and able to send you quality leads.
Just because they can, doesn't mean they're ready to do so. You have to demonstrate your credibility and earn their trust first.
2. Second, even after you build this "referral engine" there is no guarantee that the referrals will flow in regularly and consistently.
You really have no control over this.
Influence, yes; control, no. You can encourage people, provide incentives -- but, in the end, you have no control over what they actually do.
Think about it: how often (and how consistently) are you able to send referrals to people in your network? Why do you suppose this is?
3. Before you despair, here's the third fact.
The best and most effective referrals come from your satisfied customers.
This is something over which you have a LOT of influence. So cultivate this source of referrals.
I recently published two success stories from business owners who do just this. You can check these out under the "Success Stories" category on my "Effortless Networking" website -- see below for the link.
The good news -- I think -- is that you can use networking to accomplish other things while waiting the referrals to flow in.
In a nutshell: you can network your way to other business building opportunities, that work quicker.
"[My biggest challenge in business networking is] Motivating my referral partners to enthusiastically refer a steady stream of clients to me every single month."
Here's the brutal and honest truth:
1. First, it takes long time to build up a "referral engine".
You have to find the right people -- those who have access to the kinds of leads you want.
Then, you have to make sure these people are willing and able to send you quality leads.
Just because they can, doesn't mean they're ready to do so. You have to demonstrate your credibility and earn their trust first.
2. Second, even after you build this "referral engine" there is no guarantee that the referrals will flow in regularly and consistently.
You really have no control over this.
Influence, yes; control, no. You can encourage people, provide incentives -- but, in the end, you have no control over what they actually do.
Think about it: how often (and how consistently) are you able to send referrals to people in your network? Why do you suppose this is?
3. Before you despair, here's the third fact.
The best and most effective referrals come from your satisfied customers.
This is something over which you have a LOT of influence. So cultivate this source of referrals.
I recently published two success stories from business owners who do just this. You can check these out under the "Success Stories" category on my "Effortless Networking" website -- see below for the link.
The good news -- I think -- is that you can use networking to accomplish other things while waiting the referrals to flow in.
In a nutshell: you can network your way to other business building opportunities, that work quicker.
Thursday, January 31, 2008
Networking Made Easy - Tips for a Fast, Successful Job Search
You've heard it before: at least 80% of all the jobs are found through the "hidden" job market, also known as the "unpublished" job market. These are jobs typically landed through word of mouth and referrals as opposed to the hit-or-miss method of answering ads, posting your resume to internet databases, or other techniques meant to target the remaining 20% of all jobs in the published market.
It stands to reason that if the vast majority of the jobs are to be found in this hidden market, that you should spend the majority of your job search time working to crack it. But, as you may have reasoned already, accessing the hidden job market requires that you take charge of your search, reaching out and building strategic relationships, taking proactive initiative, and making yourself visible in the right circles.
That's right. It requires that you use networking strategies. And, the thought of networking leaves many people feeling nervous and unsure. For an introverted or shy person, the idea of networking can even cause serious anxiety and fear.
What is networking exactly? If you believe, like many people, that networking is simply approaching everyone you know to ask for a job, it is no wonder you feel uncomfortable! That isn't what networking is. True networking is about building strategic relationships that involve a win-win, reciprocal exchange of information, support, and/or referrals.
When defined in this way, networking ceases to be so scary. But, it also requires that you expand your view of networking. No longer is networking just something you do every now and then when you are conducting a job search; building and strengthening your network is something that you should be working at all the time. But, if you find yourself facing an immediate job search, and your networking skills are rusty, don't fret. Here are some tips to get you moving.
1) When you first start out to build your network, it will be helpful for you to think of networking as a research project. Networking isn't just about the quantity of contacts; it is about the quality. Don't be afraid to reach out to decision-makers and people "in the know" within companies and industries of interest to you. These are quality contacts. Explain your career plans and ask them if they would spend 15 minutes talking to you and answering some questions. Most people will be flattered and say yes. When you do get in front of them, NEVER ask for a job, but DO ask for advice and referrals. These meetings are traditionally known as informational interviews.
2) As mentioned above, your networking efforts should emphasize building quality relationships. But, don't discount the importance of quantity. As much as possible, you should also expand your network. Friends, relatives, people you went to college with, contacts you have made in your community, doctors, the salespeople you come into contact with...they are all part of your network. You won't want to spend a large amount of time on this, but at least make a comprehensive list and call or send a letter reestablishing a connection, informing people of your search, and asking for advice or referrals. Again, notice that it isn't about asking for a job. Just ask for advice and referrals.
3) Prepare, prepare, prepare for your networking meetings-especially those that take the format of an informational interview. Prepare lists of questions about the company or the industry. Do your research so that you know something about the person you are meeting with and the company they work for (you might be amazed at what a simple Google search will turn up). For some people, role playing is helpful. If you are working with a career coach, this is something they may be able to help with. But a friend or close family member could also help you. There is no better antidote for nervousness than being prepared.
4) Getting out from behind your desk and making yourself visible is crucial. Join and then take part in events held by professional associations and other groups. Attend workshops and trainings in your field or industry. Attend job fairs to meet directly with hiring decision-makers. Volunteer your career-related skills in your community. If you are an expert at something, offer to speak on the topic to various groups. Job searching can be a time of anxiety and diminished self-confidence for many people, but don't hide at home behind your computer. Get out and meet people.
5) Yes, I just told you not to hide behind your computer, but the internet will play a role in any comprehensive networking campaign. Creating and maintaining a blog on your area of career expertise is an extraordinary way to build your credibility and visibility. Social networking sites like LinkedIn, MySpace, and FaceBook are increasingly popular ways to expand your network. Consider writing articles on industry and profession-related topics and then offering them as free content to webmasters (make sure the article is credited to you and includes a way to contact you). You can also participate in online discussions on topics related to your career focus. Just remember that you shouldn't "hide" behind a fake name like many people do. Your purpose is to expand your visibility and credibility, so you must use your real name.
6) Finally, show your appreciation and follow up on every single contact with a thank you note. True networking is based on cultivating and nurturing long-term relationships, so you should always be thinking of nice things you can do to show your appreciation, or ways that you could return a favor. Besides being common courtesy, your efforts in this regard will pay you back by further strengthening your relationships and helping to keep you visible.
Happy networking! Even if it feels a little uncomfortable at first, just get out there and do it. Make networking a part of your daily routine and plan to spend the majority of your job search time on networking activities (approximately three-fourths of your time is a good estimate). The more you network, the faster your current job search will come to a successful conclusion and the faster and more successful any future job searches will be.
It stands to reason that if the vast majority of the jobs are to be found in this hidden market, that you should spend the majority of your job search time working to crack it. But, as you may have reasoned already, accessing the hidden job market requires that you take charge of your search, reaching out and building strategic relationships, taking proactive initiative, and making yourself visible in the right circles.
That's right. It requires that you use networking strategies. And, the thought of networking leaves many people feeling nervous and unsure. For an introverted or shy person, the idea of networking can even cause serious anxiety and fear.
What is networking exactly? If you believe, like many people, that networking is simply approaching everyone you know to ask for a job, it is no wonder you feel uncomfortable! That isn't what networking is. True networking is about building strategic relationships that involve a win-win, reciprocal exchange of information, support, and/or referrals.
When defined in this way, networking ceases to be so scary. But, it also requires that you expand your view of networking. No longer is networking just something you do every now and then when you are conducting a job search; building and strengthening your network is something that you should be working at all the time. But, if you find yourself facing an immediate job search, and your networking skills are rusty, don't fret. Here are some tips to get you moving.
1) When you first start out to build your network, it will be helpful for you to think of networking as a research project. Networking isn't just about the quantity of contacts; it is about the quality. Don't be afraid to reach out to decision-makers and people "in the know" within companies and industries of interest to you. These are quality contacts. Explain your career plans and ask them if they would spend 15 minutes talking to you and answering some questions. Most people will be flattered and say yes. When you do get in front of them, NEVER ask for a job, but DO ask for advice and referrals. These meetings are traditionally known as informational interviews.
2) As mentioned above, your networking efforts should emphasize building quality relationships. But, don't discount the importance of quantity. As much as possible, you should also expand your network. Friends, relatives, people you went to college with, contacts you have made in your community, doctors, the salespeople you come into contact with...they are all part of your network. You won't want to spend a large amount of time on this, but at least make a comprehensive list and call or send a letter reestablishing a connection, informing people of your search, and asking for advice or referrals. Again, notice that it isn't about asking for a job. Just ask for advice and referrals.
3) Prepare, prepare, prepare for your networking meetings-especially those that take the format of an informational interview. Prepare lists of questions about the company or the industry. Do your research so that you know something about the person you are meeting with and the company they work for (you might be amazed at what a simple Google search will turn up). For some people, role playing is helpful. If you are working with a career coach, this is something they may be able to help with. But a friend or close family member could also help you. There is no better antidote for nervousness than being prepared.
4) Getting out from behind your desk and making yourself visible is crucial. Join and then take part in events held by professional associations and other groups. Attend workshops and trainings in your field or industry. Attend job fairs to meet directly with hiring decision-makers. Volunteer your career-related skills in your community. If you are an expert at something, offer to speak on the topic to various groups. Job searching can be a time of anxiety and diminished self-confidence for many people, but don't hide at home behind your computer. Get out and meet people.
5) Yes, I just told you not to hide behind your computer, but the internet will play a role in any comprehensive networking campaign. Creating and maintaining a blog on your area of career expertise is an extraordinary way to build your credibility and visibility. Social networking sites like LinkedIn, MySpace, and FaceBook are increasingly popular ways to expand your network. Consider writing articles on industry and profession-related topics and then offering them as free content to webmasters (make sure the article is credited to you and includes a way to contact you). You can also participate in online discussions on topics related to your career focus. Just remember that you shouldn't "hide" behind a fake name like many people do. Your purpose is to expand your visibility and credibility, so you must use your real name.
6) Finally, show your appreciation and follow up on every single contact with a thank you note. True networking is based on cultivating and nurturing long-term relationships, so you should always be thinking of nice things you can do to show your appreciation, or ways that you could return a favor. Besides being common courtesy, your efforts in this regard will pay you back by further strengthening your relationships and helping to keep you visible.
Happy networking! Even if it feels a little uncomfortable at first, just get out there and do it. Make networking a part of your daily routine and plan to spend the majority of your job search time on networking activities (approximately three-fourths of your time is a good estimate). The more you network, the faster your current job search will come to a successful conclusion and the faster and more successful any future job searches will be.
What Is The Truth About Making Money In Network Marketing? (Part 1 of 3)
If you've never been involved in Network Marketing before you're probably are asking yourself this question right now. You've probably heard of the "fabricated stories" of people losing everything they own in a Network Marketing business. Or worse, someone spent the time and money to build up a huge monthly income to only have the company they represent go out of business. So, you're probably skeptical about the Network Marketing industry in general and want more information before you decide to step out and join an opportunity.
If you're currently in a Network Marketing business (or you were once before) and you're not making a profit, you're probably saying "When will I ever make money in Network Marketing?" Or, if you've been jumping from program to program looking for the "winner" you need this article.
Early on in my Network Marketing career I asked myself these same questions. And believe me, so did my wife! So, let me answer the question for you: "Yes, you can make money in Network Marketing!"
There isn't a week that goes by that I don't get a phone call from a new prospect that asks me "What Is The Truth About Making Money In Network Marketing?" I get asked this question all the time. Especially from the frustrated network marketer who just spent their last dime on a mailing or an advertisement that went very bad. My goal is that after reading this article, you will have an better answer to this question. My hope is that your answer is "YES, I really can make money in Network Marketing?"
I know you can make money in Network Marketing because I am living proof. I now make more money in a month than I used to in a year. For the first time in my life, I don't have to worry about paying my bills. In fact, I've paid off all of my bills! Now, when I buy something, I use the universal payment method-CASH! It's nice. I feel blessed. But, I also have to do a weekly maintenance to not only help direct my organizations, but also to continually bring in new people.
Now am I sitting back and getting wealthy in Network Marketing? Quite frankly, YES.. I spend every morning playing with my daughter and work with my business associates in the afternoon. Late afternoon I stroll into the office and return phone calls and stay in touch with my growing downline and new prospects. Most evenings are spent communicating with my International parts of my organizations, usually via a conference call or webinar.
So, how did I get from corporate-weenie to where I am today? I used the simple techniques and principles I will outline in my e-book "How the Responsible Network Marketer can Go to Market" due out summer 2008. Now I didn't just do them once and walk-away.
My secret was consistency. I never quit. Once I found out what worked I simply looked for someone in my downline who wanted success as bad as I did and would "listen" and follow my advice.
That sounds simple, but in the first 2 years of my Network Marketing experience I couldn't find anybody who was willing to work as hard as I was. That was quite depressing at first. I was afraid I was just working myself into another "job". But, in reality, I was laying the foundation of what would be a lifetime residual income. Was it worth all the hard work and frustration? You bet. Would I do it all over again? You bet. A quote made famous by billionaire J. Paul Getty, which I firmly believe describes my definition of Network Marketing success:
"I'd rather have 1% of 100 people's efforts than 100% of mine own!"
One thing I truly believe is if you're not happy with what you're currently doing, you must change and do something you've never done before. That usually means changing not only your work habits, but also your attitude. You might be thinking, "I just want to know what technique to use so I can get rich-so stop talking about attitude and philosophy and get on with the nuts and bolts of making money".
What you must realize is that you must attract wealth by being professional and knowing what you are doing. You must also create value for your prospects or they will come and go like a revolving door. People look to join a Network Marketing opportunity to make money.
If you can't help them do that in a relatively short period of time they will quit. It's that simple. But, if you can create some kind of positive relationship or an atmosphere of real value, then they'll stick with you through the months where they spend more than they make. If you get only one message from this article I would hope that it would be this one:
"Everybody joins a Network Marketing opportunity to make money. But, they stay in because you've created a valuable relationship and you've helped them to become financially successful"
Most Network Marketers I speak with today are looking for a Network Marketing opportunity where someone does all the work and all they do is fold their arms, sit on their butt and wait to become wealthy. It doesn't work that way, so get over it!
Sure, you can make a few hundred bucks a month using this "strategy", but you're not creating any kind of relationship between you and your downline.
Network Marketing was created with people in mind. When you take people out of the equation, you loose. If simply mailing out catalogs, post-cards and brochures were all it took to make money, why would the company need you? Think about it? If that was the case, technology today would make you obsolete before you woke up in the morning.
They could do the distributions themselves and save on all the commissions they pay out to their distributors-couldn't they? This is where I see the breakdown has occurred over the last 15 years in this industry-it's become too commercialized and impersonal. Network Marketing started out face to face-or what is now known as "warm marketing".
Going to university or college, getting your degree(s) and working for either a "big" corporation or the government hasn't set many people financially free as previously promised by our parents. Many of our friends have found the climb up the corporate latter is full of trap doors and heartache.
And, for those who dare to dream big and start their own traditional business, they've experienced more heartache and hard work than they had anticipated. Neither our parents nor college can prepare someone for all that is necessary to start and maintain their own business.
If you're currently in a Network Marketing business (or you were once before) and you're not making a profit, you're probably saying "When will I ever make money in Network Marketing?" Or, if you've been jumping from program to program looking for the "winner" you need this article.
Early on in my Network Marketing career I asked myself these same questions. And believe me, so did my wife! So, let me answer the question for you: "Yes, you can make money in Network Marketing!"
There isn't a week that goes by that I don't get a phone call from a new prospect that asks me "What Is The Truth About Making Money In Network Marketing?" I get asked this question all the time. Especially from the frustrated network marketer who just spent their last dime on a mailing or an advertisement that went very bad. My goal is that after reading this article, you will have an better answer to this question. My hope is that your answer is "YES, I really can make money in Network Marketing?"
I know you can make money in Network Marketing because I am living proof. I now make more money in a month than I used to in a year. For the first time in my life, I don't have to worry about paying my bills. In fact, I've paid off all of my bills! Now, when I buy something, I use the universal payment method-CASH! It's nice. I feel blessed. But, I also have to do a weekly maintenance to not only help direct my organizations, but also to continually bring in new people.
Now am I sitting back and getting wealthy in Network Marketing? Quite frankly, YES.. I spend every morning playing with my daughter and work with my business associates in the afternoon. Late afternoon I stroll into the office and return phone calls and stay in touch with my growing downline and new prospects. Most evenings are spent communicating with my International parts of my organizations, usually via a conference call or webinar.
So, how did I get from corporate-weenie to where I am today? I used the simple techniques and principles I will outline in my e-book "How the Responsible Network Marketer can Go to Market" due out summer 2008. Now I didn't just do them once and walk-away.
My secret was consistency. I never quit. Once I found out what worked I simply looked for someone in my downline who wanted success as bad as I did and would "listen" and follow my advice.
That sounds simple, but in the first 2 years of my Network Marketing experience I couldn't find anybody who was willing to work as hard as I was. That was quite depressing at first. I was afraid I was just working myself into another "job". But, in reality, I was laying the foundation of what would be a lifetime residual income. Was it worth all the hard work and frustration? You bet. Would I do it all over again? You bet. A quote made famous by billionaire J. Paul Getty, which I firmly believe describes my definition of Network Marketing success:
"I'd rather have 1% of 100 people's efforts than 100% of mine own!"
One thing I truly believe is if you're not happy with what you're currently doing, you must change and do something you've never done before. That usually means changing not only your work habits, but also your attitude. You might be thinking, "I just want to know what technique to use so I can get rich-so stop talking about attitude and philosophy and get on with the nuts and bolts of making money".
What you must realize is that you must attract wealth by being professional and knowing what you are doing. You must also create value for your prospects or they will come and go like a revolving door. People look to join a Network Marketing opportunity to make money.
If you can't help them do that in a relatively short period of time they will quit. It's that simple. But, if you can create some kind of positive relationship or an atmosphere of real value, then they'll stick with you through the months where they spend more than they make. If you get only one message from this article I would hope that it would be this one:
"Everybody joins a Network Marketing opportunity to make money. But, they stay in because you've created a valuable relationship and you've helped them to become financially successful"
Most Network Marketers I speak with today are looking for a Network Marketing opportunity where someone does all the work and all they do is fold their arms, sit on their butt and wait to become wealthy. It doesn't work that way, so get over it!
Sure, you can make a few hundred bucks a month using this "strategy", but you're not creating any kind of relationship between you and your downline.
Network Marketing was created with people in mind. When you take people out of the equation, you loose. If simply mailing out catalogs, post-cards and brochures were all it took to make money, why would the company need you? Think about it? If that was the case, technology today would make you obsolete before you woke up in the morning.
They could do the distributions themselves and save on all the commissions they pay out to their distributors-couldn't they? This is where I see the breakdown has occurred over the last 15 years in this industry-it's become too commercialized and impersonal. Network Marketing started out face to face-or what is now known as "warm marketing".
Going to university or college, getting your degree(s) and working for either a "big" corporation or the government hasn't set many people financially free as previously promised by our parents. Many of our friends have found the climb up the corporate latter is full of trap doors and heartache.
And, for those who dare to dream big and start their own traditional business, they've experienced more heartache and hard work than they had anticipated. Neither our parents nor college can prepare someone for all that is necessary to start and maintain their own business.
Tuesday, January 29, 2008
What I Learned From The Novice Networker - 5 Key Traits
More and more I've been facilitating progressive networking events where participants switch tables three times over the course of the evening to interact with three different groups of people.
It's one of my favorite events to lead, and attendees enjoy them as well because they really maximize the number of connections they can make in a very short amount of time and know exactly what to do next to follow up. And when the events are done well - and I always strive to go the extra mile - people also form deeper connections. Both breadth and depth in networking.
A few years ago, I led a particular event for the National Association of Women Business Owners that still sticks it out in my mind today. And it's all because of the novice networker who came off like a pro.
I met her during the second round of the event. She sat at my table along with several networking veterans I knew, and some I didn't. No one could tell by looking at her that she was completely new to networking. And had she not told us herself, we would never have guessed.
This was the first networking event she had ever attended, yet she handled herself beautifully and was an instant hit. Why? She did a number of things that sometimes even experienced networkers forget (or don't know) to do to make a lasting, positive impression.
If you're just getting started with networking or find yourself struggling with it, you'd be wise to take some of these lessons to heart:
• She admitted she was nervous. Just came right out and told the whole table. While this may seem like a risky move on the surface, in fact, she endeared herself to us immediately. She didn't quite know what she was supposed to do, and by saying so in an honest and heartfelt way, we all wanted to help her.
• She was friendly and enthusiastic. A smile goes a long way. No one wants to network with a sourpuss. You need to be approachable and show that you're open to learning and listening if you want to attract great people into your network.
• She showed a strong work ethic. During the group interaction she shared that she was working full-time at a bank, going to school for her degree and also working part-time in the music industry. Definitely no slouch. We were all impressed with her and felt that although she was young and didn't have a lot of experience, she could get any job done through hard work.
• She came prepared. Though the bank didn't give her her own business cards, she brought a stack with her boss's name and wrote her name and cell phone number on the back. A few people at the breakfast actually ran out of business cards. A rookie mistake that I've seen many veterans make, but that this newbie did not.
• She thanked me afterwards. I'm a sucker for politeness, what can I say? I always feel that it's a nice touch to thank the organizers of an event especially, and, to a lesser extent, the speakers. In addition to being a considerate gesture, it's an easy (and quick!) opportunity to get face time with some of the most influential people in the room. And since so few people do it, you'll be remembered.
While I've come to specialize in teaching networking from the ground up, giving networkers a progression of steps and tools to get motivated and get going, what I learned that day was networking from the inside out - how enthusiasm, authenticity and 'fessing up to your fears can be just as important to a successful start.
It's one of my favorite events to lead, and attendees enjoy them as well because they really maximize the number of connections they can make in a very short amount of time and know exactly what to do next to follow up. And when the events are done well - and I always strive to go the extra mile - people also form deeper connections. Both breadth and depth in networking.
A few years ago, I led a particular event for the National Association of Women Business Owners that still sticks it out in my mind today. And it's all because of the novice networker who came off like a pro.
I met her during the second round of the event. She sat at my table along with several networking veterans I knew, and some I didn't. No one could tell by looking at her that she was completely new to networking. And had she not told us herself, we would never have guessed.
This was the first networking event she had ever attended, yet she handled herself beautifully and was an instant hit. Why? She did a number of things that sometimes even experienced networkers forget (or don't know) to do to make a lasting, positive impression.
If you're just getting started with networking or find yourself struggling with it, you'd be wise to take some of these lessons to heart:
• She admitted she was nervous. Just came right out and told the whole table. While this may seem like a risky move on the surface, in fact, she endeared herself to us immediately. She didn't quite know what she was supposed to do, and by saying so in an honest and heartfelt way, we all wanted to help her.
• She was friendly and enthusiastic. A smile goes a long way. No one wants to network with a sourpuss. You need to be approachable and show that you're open to learning and listening if you want to attract great people into your network.
• She showed a strong work ethic. During the group interaction she shared that she was working full-time at a bank, going to school for her degree and also working part-time in the music industry. Definitely no slouch. We were all impressed with her and felt that although she was young and didn't have a lot of experience, she could get any job done through hard work.
• She came prepared. Though the bank didn't give her her own business cards, she brought a stack with her boss's name and wrote her name and cell phone number on the back. A few people at the breakfast actually ran out of business cards. A rookie mistake that I've seen many veterans make, but that this newbie did not.
• She thanked me afterwards. I'm a sucker for politeness, what can I say? I always feel that it's a nice touch to thank the organizers of an event especially, and, to a lesser extent, the speakers. In addition to being a considerate gesture, it's an easy (and quick!) opportunity to get face time with some of the most influential people in the room. And since so few people do it, you'll be remembered.
While I've come to specialize in teaching networking from the ground up, giving networkers a progression of steps and tools to get motivated and get going, what I learned that day was networking from the inside out - how enthusiasm, authenticity and 'fessing up to your fears can be just as important to a successful start.
Networking Is A Sexually Unbiased Skill
Building beneficial relationships knows no gender boundaries. It is equally beneficial for men and women, and the process can be equally daunting or equally easy Networking is a Sexually Unbiased Skillfor members of either sex.
There are, however, some differences that impact the networker's bottom line. Male chauvinists and radical feminists agree on one thing: Women, probably by nature or because they are the bearers of children, are more nurturing and tend to be more cooperative, empathic and understanding in a non-biased manner. After all, they share their love unselfishly as they rear boys and girls.
Most women are natural networkers. They, their mothers and their grandmothers have been recommending recipes, hairdressers and skincare products across kitchen tables for generations. Where the challenge for some women arises is in the business arena. The increased emphasis on teaching relationship building is helping women become more confident and competent about transferring their skills to the workplace.
Some "older" women were taught by their mothers (who thought them to be positive qualities) to be seen and not heard, not to exploit their personal relationships or to "brag" about themselves. Hopefully, fathers and mothers today are teaching their daughters that it is acceptable for women to be just as assertive as men, socially and in business, and, that as their daughters enter the business world, this issue will be largely non-existent.
As a reminder, assertive behavior is what all human beings strive for: to be concerned that the other person gets his/her needs met while you do the same. Passive behavior is when you are concerned only that the other person's gets his/her needs met while you don't put any emphasis on yours. Aggressive behavior is when you are concerned only about meeting your needs and pay little attention to the needs of the other person.
What does remain a challenge is that in business likes tend to want to work with likes, i.e. women with women and men with men. Because there are only a handful of women CEOs in the Fortune 500 companies, it's easy to understand why women may not have the same opportunities to build high-value business relationships. This will change only as more women rise to top jobs at major corporations and become more than token members of corporate and organizational boards of directors.
That's exactly what the ole boys' network was and in some cases still is: men at the top helping other men rise to the same levels. Women are not yet as privy to networking in these elite places so while their skills are top-notch, their results may be less impactive and powerful.
Women, however, are gaining in numbers what they lack in force. Because of the corporate glass ceilings (and, yes, they still exist), so many of them are starting businesses and becoming owners and presidents that they are beginning to gain clout through sheer numbers. This, in turn, adds clout to the relationships they are building. While they may not be managing the same number of people, they are learning important leadership skills.
Another positive force for women is the number of company-sponsored women's networks that are being formed within major corporations. Some of them, though, are still perfunctory.
A representative of a newly formed women's group at a Chicago professional services firm contacted me to present a program on relationship building. We agreed it would provide valuable skills for the women's professional development. When we started talking fees, she said there was no budget. Ironically, she continued to say how top management (all men) was so supportive of their initiative ... yet they wanted to get a speaker - a woman - to donate her time. It was even more pathetic that management wouldn't even agree to pay my travel expenses (simply gas mileage from a Chicago suburb)!
There are, however, some differences that impact the networker's bottom line. Male chauvinists and radical feminists agree on one thing: Women, probably by nature or because they are the bearers of children, are more nurturing and tend to be more cooperative, empathic and understanding in a non-biased manner. After all, they share their love unselfishly as they rear boys and girls.
Most women are natural networkers. They, their mothers and their grandmothers have been recommending recipes, hairdressers and skincare products across kitchen tables for generations. Where the challenge for some women arises is in the business arena. The increased emphasis on teaching relationship building is helping women become more confident and competent about transferring their skills to the workplace.
Some "older" women were taught by their mothers (who thought them to be positive qualities) to be seen and not heard, not to exploit their personal relationships or to "brag" about themselves. Hopefully, fathers and mothers today are teaching their daughters that it is acceptable for women to be just as assertive as men, socially and in business, and, that as their daughters enter the business world, this issue will be largely non-existent.
As a reminder, assertive behavior is what all human beings strive for: to be concerned that the other person gets his/her needs met while you do the same. Passive behavior is when you are concerned only that the other person's gets his/her needs met while you don't put any emphasis on yours. Aggressive behavior is when you are concerned only about meeting your needs and pay little attention to the needs of the other person.
What does remain a challenge is that in business likes tend to want to work with likes, i.e. women with women and men with men. Because there are only a handful of women CEOs in the Fortune 500 companies, it's easy to understand why women may not have the same opportunities to build high-value business relationships. This will change only as more women rise to top jobs at major corporations and become more than token members of corporate and organizational boards of directors.
That's exactly what the ole boys' network was and in some cases still is: men at the top helping other men rise to the same levels. Women are not yet as privy to networking in these elite places so while their skills are top-notch, their results may be less impactive and powerful.
Women, however, are gaining in numbers what they lack in force. Because of the corporate glass ceilings (and, yes, they still exist), so many of them are starting businesses and becoming owners and presidents that they are beginning to gain clout through sheer numbers. This, in turn, adds clout to the relationships they are building. While they may not be managing the same number of people, they are learning important leadership skills.
Another positive force for women is the number of company-sponsored women's networks that are being formed within major corporations. Some of them, though, are still perfunctory.
A representative of a newly formed women's group at a Chicago professional services firm contacted me to present a program on relationship building. We agreed it would provide valuable skills for the women's professional development. When we started talking fees, she said there was no budget. Ironically, she continued to say how top management (all men) was so supportive of their initiative ... yet they wanted to get a speaker - a woman - to donate her time. It was even more pathetic that management wouldn't even agree to pay my travel expenses (simply gas mileage from a Chicago suburb)!
Monday, January 28, 2008
Broadband - What Affects Your Speed?
Broadband providers have been under scrutiny recently, as it has come to light that broadband speeds advertised by ISP's (Internet Service Providers) are not matching actual broadband speeds that customers receive.
It's proving to be a frustrating time for many customers. Many have been promised speeds of up to 8 Meg, but they are finding themselves with connection speeds, that in some cases are only marginally better than dial-up.
So, what are the contributing factors that affect broadband speeds? There are in fact numerous conditions that exist that can hamper your connection, and unfortunately there are no quick fix solutions to any of the problems.
Conditions that can cause poor internet speeds include:
The distance from the exchange
This is probably the single biggest contributing factor to broadband speeds. The closer you are to the telephone exchange the better your chances are of getting faster internet speeds. Only those living close to an exchange will be able to get anywhere near the 8meg download speeds promised by many of the providers.
The number of computers on a network
If have a number of computers in your household hooked up to the same router, then this will affect your broadband speeds as each computer will be sharing the one connection.
Quality of cables
Your ISP should provide you with high capacity modem cables as part of their package. But, if they haven't then it's wise to check that the cabling you are using is up to the job intended. Also, poor quality internal telephone cabling can affect the quality of your service.
Weather Conditions
Severe weather conditions can cause problems with the ADSL signal which in turn affects internet speeds.
Viruses
Always use good virus protection software. A computer that is poorly protected from viruses and spyware will inevitably begin to lose performance. Virus programs running in the background hog your bandwidth.
Time of day
The peak times when people surf the internet are between 6pm - 11pm. During these peak times it's common to experience slower internet speeds.
It's proving to be a frustrating time for many customers. Many have been promised speeds of up to 8 Meg, but they are finding themselves with connection speeds, that in some cases are only marginally better than dial-up.
So, what are the contributing factors that affect broadband speeds? There are in fact numerous conditions that exist that can hamper your connection, and unfortunately there are no quick fix solutions to any of the problems.
Conditions that can cause poor internet speeds include:
The distance from the exchange
This is probably the single biggest contributing factor to broadband speeds. The closer you are to the telephone exchange the better your chances are of getting faster internet speeds. Only those living close to an exchange will be able to get anywhere near the 8meg download speeds promised by many of the providers.
The number of computers on a network
If have a number of computers in your household hooked up to the same router, then this will affect your broadband speeds as each computer will be sharing the one connection.
Quality of cables
Your ISP should provide you with high capacity modem cables as part of their package. But, if they haven't then it's wise to check that the cabling you are using is up to the job intended. Also, poor quality internal telephone cabling can affect the quality of your service.
Weather Conditions
Severe weather conditions can cause problems with the ADSL signal which in turn affects internet speeds.
Viruses
Always use good virus protection software. A computer that is poorly protected from viruses and spyware will inevitably begin to lose performance. Virus programs running in the background hog your bandwidth.
Time of day
The peak times when people surf the internet are between 6pm - 11pm. During these peak times it's common to experience slower internet speeds.
So What Is A Wireless Bridge Anyway?
So what is a wireless bridge anyway?
In simple terms a wireless bridge is a device that allows two or more complete networks of users to transparently communicate to one another over long distances without wires. These networks can be in the same building but are normally in either adjacent buildings or with the proper antennas and line of sight bridges can even connect networks up to 30 miles apart. Wireless bridges connect to the wired network through the Ethernet port and replicate that data to a remote network bridge or access point via 802.11a/b/g wireless (Wi-Fi) protocol.
Point to Point (ptp) Bridging:
A point to point topology is the simplest to configure and connects two networks in two separate locations, normally a remote building or warehouse, via one wireless bridge in each location.
Point to Multi-point (point to multipoint, ptmp) bridging:
A point to Multipoint topology wirelessly connects multiple locations together allowing them to share the same network resources. The bridge at the main, central, location is called the root bridge or base station bridge and all data passing between the wireless bridge clients must pass through the root bridge first. These point-to-multipoint networks are used in wireless internet service providers (WISP), large corporate campuses, distribution facilities, school districts, public safety applications and many others...
What do I need to build a Point to Point Bridge Link?
Line of sight between the two locations. You may need to install a pole or tower on your roof top in order to achieve this. A site survey is recommended before installation. Select a wireless bridge: Here are some things to consider when selecting a wireless bridge.
Distance: Distance will determine what gain antenna will be required and if you need an external antenna or if an integrated antenna will be sufficient.
Wireless protocol: Do you want to use a bridge base on 802.11 standards so that you have interoperability with other bridge manufacturers or would you like something with a protocol proprietary to a particular vendor? There are some added security benefits when using a proprietary over a standard protocol.
Frequency: Do you want to use a licensed or unlicensed (2.4, 5-5.8 GHz) band?
Indoor or Outdoor: Indoor wireless bridges are less expensive but you will have to buy quite a bit of LMR-400 cable to connect to the outdoor antenna. This adds a great deal of signal loss and in the end you will need a higher gain antenna to compensate. An outdoor bridge can be placed right next to the antenna and therefore cuts down on the amount of cable you need to buy as well as the amount of signal loss.
Select a wireless antenna: If the bridge you selected does not already have an integrated antenna you will need to choose one now. For point to point links we suggest a directional panel, grid or solid parabolic dish antennas.
Peripherals: You will need to select the appropriate lightning arrestors and RF antenna cables to get you connected and protected.
Double it: Now double the amount of hardware you selected so that you have the identical setup on both sides.
Installation:
Finally, select a professional installer in your area to run the appropriate cables, install any required poles or towers, align the antennas and configure the radios. If you have any questions about this let us know and we will assist you in finding a quality installer. If you want to try it out yourself go for it but DON'T FORGET to bench test the bridges before actually installing them in the field.
In simple terms a wireless bridge is a device that allows two or more complete networks of users to transparently communicate to one another over long distances without wires. These networks can be in the same building but are normally in either adjacent buildings or with the proper antennas and line of sight bridges can even connect networks up to 30 miles apart. Wireless bridges connect to the wired network through the Ethernet port and replicate that data to a remote network bridge or access point via 802.11a/b/g wireless (Wi-Fi) protocol.
Point to Point (ptp) Bridging:
A point to point topology is the simplest to configure and connects two networks in two separate locations, normally a remote building or warehouse, via one wireless bridge in each location.
Point to Multi-point (point to multipoint, ptmp) bridging:
A point to Multipoint topology wirelessly connects multiple locations together allowing them to share the same network resources. The bridge at the main, central, location is called the root bridge or base station bridge and all data passing between the wireless bridge clients must pass through the root bridge first. These point-to-multipoint networks are used in wireless internet service providers (WISP), large corporate campuses, distribution facilities, school districts, public safety applications and many others...
What do I need to build a Point to Point Bridge Link?
Line of sight between the two locations. You may need to install a pole or tower on your roof top in order to achieve this. A site survey is recommended before installation. Select a wireless bridge: Here are some things to consider when selecting a wireless bridge.
Distance: Distance will determine what gain antenna will be required and if you need an external antenna or if an integrated antenna will be sufficient.
Wireless protocol: Do you want to use a bridge base on 802.11 standards so that you have interoperability with other bridge manufacturers or would you like something with a protocol proprietary to a particular vendor? There are some added security benefits when using a proprietary over a standard protocol.
Frequency: Do you want to use a licensed or unlicensed (2.4, 5-5.8 GHz) band?
Indoor or Outdoor: Indoor wireless bridges are less expensive but you will have to buy quite a bit of LMR-400 cable to connect to the outdoor antenna. This adds a great deal of signal loss and in the end you will need a higher gain antenna to compensate. An outdoor bridge can be placed right next to the antenna and therefore cuts down on the amount of cable you need to buy as well as the amount of signal loss.
Select a wireless antenna: If the bridge you selected does not already have an integrated antenna you will need to choose one now. For point to point links we suggest a directional panel, grid or solid parabolic dish antennas.
Peripherals: You will need to select the appropriate lightning arrestors and RF antenna cables to get you connected and protected.
Double it: Now double the amount of hardware you selected so that you have the identical setup on both sides.
Installation:
Finally, select a professional installer in your area to run the appropriate cables, install any required poles or towers, align the antennas and configure the radios. If you have any questions about this let us know and we will assist you in finding a quality installer. If you want to try it out yourself go for it but DON'T FORGET to bench test the bridges before actually installing them in the field.
Broadband - What Affects Your Speed?
Broadband providers have been under scrutiny recently, as it has come to light that broadband speeds advertised by ISP's (Internet Service Providers) are not matching actual broadband speeds that customers receive.
It's proving to be a frustrating time for many customers. Many have been promised speeds of up to 8 Meg, but they are finding themselves with connection speeds, that in some cases are only marginally better than dial-up.
So, what are the contributing factors that affect broadband speeds? There are in fact numerous conditions that exist that can hamper your connection, and unfortunately there are no quick fix solutions to any of the problems.
Conditions that can cause poor internet speeds include:
The distance from the exchange
This is probably the single biggest contributing factor to broadband speeds. The closer you are to the telephone exchange the better your chances are of getting faster internet speeds. Only those living close to an exchange will be able to get anywhere near the 8meg download speeds promised by many of the providers.
The number of computers on a network
If have a number of computers in your household hooked up to the same router, then this will affect your broadband speeds as each computer will be sharing the one connection.
Quality of cables
Your ISP should provide you with high capacity modem cables as part of their package. But, if they haven't then it's wise to check that the cabling you are using is up to the job intended. Also, poor quality internal telephone cabling can affect the quality of your service.
Weather Conditions
Severe weather conditions can cause problems with the ADSL signal which in turn affects internet speeds.
Viruses
Always use good virus protection software. A computer that is poorly protected from viruses and spyware will inevitably begin to lose performance. Virus programs running in the background hog your bandwidth.
Time of day
The peak times when people surf the internet are between 6pm - 11pm. During these peak times it's common to experience slower internet speeds.
It's proving to be a frustrating time for many customers. Many have been promised speeds of up to 8 Meg, but they are finding themselves with connection speeds, that in some cases are only marginally better than dial-up.
So, what are the contributing factors that affect broadband speeds? There are in fact numerous conditions that exist that can hamper your connection, and unfortunately there are no quick fix solutions to any of the problems.
Conditions that can cause poor internet speeds include:
The distance from the exchange
This is probably the single biggest contributing factor to broadband speeds. The closer you are to the telephone exchange the better your chances are of getting faster internet speeds. Only those living close to an exchange will be able to get anywhere near the 8meg download speeds promised by many of the providers.
The number of computers on a network
If have a number of computers in your household hooked up to the same router, then this will affect your broadband speeds as each computer will be sharing the one connection.
Quality of cables
Your ISP should provide you with high capacity modem cables as part of their package. But, if they haven't then it's wise to check that the cabling you are using is up to the job intended. Also, poor quality internal telephone cabling can affect the quality of your service.
Weather Conditions
Severe weather conditions can cause problems with the ADSL signal which in turn affects internet speeds.
Viruses
Always use good virus protection software. A computer that is poorly protected from viruses and spyware will inevitably begin to lose performance. Virus programs running in the background hog your bandwidth.
Time of day
The peak times when people surf the internet are between 6pm - 11pm. During these peak times it's common to experience slower internet speeds.
So What Is A Wireless Bridge Anyway?
So what is a wireless bridge anyway?
In simple terms a wireless bridge is a device that allows two or more complete networks of users to transparently communicate to one another over long distances without wires. These networks can be in the same building but are normally in either adjacent buildings or with the proper antennas and line of sight bridges can even connect networks up to 30 miles apart. Wireless bridges connect to the wired network through the Ethernet port and replicate that data to a remote network bridge or access point via 802.11a/b/g wireless (Wi-Fi) protocol.
Point to Point (ptp) Bridging:
A point to point topology is the simplest to configure and connects two networks in two separate locations, normally a remote building or warehouse, via one wireless bridge in each location.
Point to Multi-point (point to multipoint, ptmp) bridging:
A point to Multipoint topology wirelessly connects multiple locations together allowing them to share the same network resources. The bridge at the main, central, location is called the root bridge or base station bridge and all data passing between the wireless bridge clients must pass through the root bridge first. These point-to-multipoint networks are used in wireless internet service providers (WISP), large corporate campuses, distribution facilities, school districts, public safety applications and many others...
What do I need to build a Point to Point Bridge Link?
Line of sight between the two locations. You may need to install a pole or tower on your roof top in order to achieve this. A site survey is recommended before installation. Select a wireless bridge: Here are some things to consider when selecting a wireless bridge.
Distance: Distance will determine what gain antenna will be required and if you need an external antenna or if an integrated antenna will be sufficient.
Wireless protocol: Do you want to use a bridge base on 802.11 standards so that you have interoperability with other bridge manufacturers or would you like something with a protocol proprietary to a particular vendor? There are some added security benefits when using a proprietary over a standard protocol.
Frequency: Do you want to use a licensed or unlicensed (2.4, 5-5.8 GHz) band?
Indoor or Outdoor: Indoor wireless bridges are less expensive but you will have to buy quite a bit of LMR-400 cable to connect to the outdoor antenna. This adds a great deal of signal loss and in the end you will need a higher gain antenna to compensate. An outdoor bridge can be placed right next to the antenna and therefore cuts down on the amount of cable you need to buy as well as the amount of signal loss.
Select a wireless antenna: If the bridge you selected does not already have an integrated antenna you will need to choose one now. For point to point links we suggest a directional panel, grid or solid parabolic dish antennas.
Peripherals: You will need to select the appropriate lightning arrestors and RF antenna cables to get you connected and protected.
Double it: Now double the amount of hardware you selected so that you have the identical setup on both sides.
Installation:
Finally, select a professional installer in your area to run the appropriate cables, install any required poles or towers, align the antennas and configure the radios. If you have any questions about this let us know and we will assist you in finding a quality installer. If you want to try it out yourself go for it but DON'T FORGET to bench test the bridges before actually installing them in the field.
In simple terms a wireless bridge is a device that allows two or more complete networks of users to transparently communicate to one another over long distances without wires. These networks can be in the same building but are normally in either adjacent buildings or with the proper antennas and line of sight bridges can even connect networks up to 30 miles apart. Wireless bridges connect to the wired network through the Ethernet port and replicate that data to a remote network bridge or access point via 802.11a/b/g wireless (Wi-Fi) protocol.
Point to Point (ptp) Bridging:
A point to point topology is the simplest to configure and connects two networks in two separate locations, normally a remote building or warehouse, via one wireless bridge in each location.
Point to Multi-point (point to multipoint, ptmp) bridging:
A point to Multipoint topology wirelessly connects multiple locations together allowing them to share the same network resources. The bridge at the main, central, location is called the root bridge or base station bridge and all data passing between the wireless bridge clients must pass through the root bridge first. These point-to-multipoint networks are used in wireless internet service providers (WISP), large corporate campuses, distribution facilities, school districts, public safety applications and many others...
What do I need to build a Point to Point Bridge Link?
Line of sight between the two locations. You may need to install a pole or tower on your roof top in order to achieve this. A site survey is recommended before installation. Select a wireless bridge: Here are some things to consider when selecting a wireless bridge.
Distance: Distance will determine what gain antenna will be required and if you need an external antenna or if an integrated antenna will be sufficient.
Wireless protocol: Do you want to use a bridge base on 802.11 standards so that you have interoperability with other bridge manufacturers or would you like something with a protocol proprietary to a particular vendor? There are some added security benefits when using a proprietary over a standard protocol.
Frequency: Do you want to use a licensed or unlicensed (2.4, 5-5.8 GHz) band?
Indoor or Outdoor: Indoor wireless bridges are less expensive but you will have to buy quite a bit of LMR-400 cable to connect to the outdoor antenna. This adds a great deal of signal loss and in the end you will need a higher gain antenna to compensate. An outdoor bridge can be placed right next to the antenna and therefore cuts down on the amount of cable you need to buy as well as the amount of signal loss.
Select a wireless antenna: If the bridge you selected does not already have an integrated antenna you will need to choose one now. For point to point links we suggest a directional panel, grid or solid parabolic dish antennas.
Peripherals: You will need to select the appropriate lightning arrestors and RF antenna cables to get you connected and protected.
Double it: Now double the amount of hardware you selected so that you have the identical setup on both sides.
Installation:
Finally, select a professional installer in your area to run the appropriate cables, install any required poles or towers, align the antennas and configure the radios. If you have any questions about this let us know and we will assist you in finding a quality installer. If you want to try it out yourself go for it but DON'T FORGET to bench test the bridges before actually installing them in the field.
WiMax - Will it Change How You Receive Broadband Internet Service
What is WiMax you ask? Well simply put is a telecommunications technology aimed at providing wireless data over long distances developed on the IEEE 802.16 wireless standard. For those that don't speak geekeeze, it's something like WiFi or wireless internet on steroids. It's been quite the buzz in the wireless internet community for 4 or 5 years now. WiMax speculatively will give customers wired like broadband performance in a wireless platform.
What it is, or is supposed to be is a new long range high capacity (very fast) wireless communications technology. A large share of the technology is being manipulated by Sprint and its partners of collaboration such as Sony Ericsson, Samsung Motorola, Alcatel Lucent and many others.
Specifically branded under the Trade name of Xohm WiMAX, Sprint announced early this year their intent to move ahead with the development and deployment of a new 4G wireless network which will reside within its existing 2.5 gigahertz network that Sprint and partner Clearwire already have in place.
WiFi because of where it resides in the radio spectrum is mandated to low power signals so as not to overrun other networks. Sprint and Clearwire by virtue of owning the parts of the 2.5gigahertz band that they intend to use for the new WiMax network, gives them the ability to use much stronger signals that will make greater distances possible without the fear of interference from other networks.
What will the range of WiMax Be? The range of WiMax is for the most part speculative at this point. But those familiar with the technology estimate it to be able to give good service in a non-line of site situation such as in dense urban areas of 4 to 5 miles from its source point, traveling through buildings, trees and other objects. With line of site or point to point applications, speculation is that it will work well up to 10 miles or more, giving it a clear advantage in the wireless broadband market.
How soon will it be available? Sprint speculated that it would have the first commercially available WiMax system launched later this year. Plagued with all manner of obstacles that have had to be over come, including a completely new business model that sprint has not as of yet given full detail of, the company has fallen behind its earlier projected start up dates. If WiMax becomes a viable communications tool, it is expected that sprint will begin deployment with its top 100 market areas in the United States, and expand as time and resources allow to other areas and round the world.
Don't expect the change to take place over night. New technology takes time to implement. New network devices will need to acquired by those who will be using the new system. Although Sprints partners have been trying to keep pace with the new WiMax technology it probably will be some time before the appliances are in adequate supply should the new communications platform take off.
How much will it cost? This is the big question that no one seems willing to answer yet. Because it's new and supposedly better, it most probably will cost more. How much more is anyone's guess and Sprint has not said, only that it should fall in line with the service that will be provided. Sprint as well as everyone else knows that to be commercially successful internet technology has to also affordable to use. It is estimated that the price tag for Sprints development of its new WiMax network systems and marketing plan have exceeded $5 billion, quite a hefty price tag to recoup and see a net profit from. But if it can deliver what it claims and offers wired like broadband speed it might be the next big rage.
What it is, or is supposed to be is a new long range high capacity (very fast) wireless communications technology. A large share of the technology is being manipulated by Sprint and its partners of collaboration such as Sony Ericsson, Samsung Motorola, Alcatel Lucent and many others.
Specifically branded under the Trade name of Xohm WiMAX, Sprint announced early this year their intent to move ahead with the development and deployment of a new 4G wireless network which will reside within its existing 2.5 gigahertz network that Sprint and partner Clearwire already have in place.
WiFi because of where it resides in the radio spectrum is mandated to low power signals so as not to overrun other networks. Sprint and Clearwire by virtue of owning the parts of the 2.5gigahertz band that they intend to use for the new WiMax network, gives them the ability to use much stronger signals that will make greater distances possible without the fear of interference from other networks.
What will the range of WiMax Be? The range of WiMax is for the most part speculative at this point. But those familiar with the technology estimate it to be able to give good service in a non-line of site situation such as in dense urban areas of 4 to 5 miles from its source point, traveling through buildings, trees and other objects. With line of site or point to point applications, speculation is that it will work well up to 10 miles or more, giving it a clear advantage in the wireless broadband market.
How soon will it be available? Sprint speculated that it would have the first commercially available WiMax system launched later this year. Plagued with all manner of obstacles that have had to be over come, including a completely new business model that sprint has not as of yet given full detail of, the company has fallen behind its earlier projected start up dates. If WiMax becomes a viable communications tool, it is expected that sprint will begin deployment with its top 100 market areas in the United States, and expand as time and resources allow to other areas and round the world.
Don't expect the change to take place over night. New technology takes time to implement. New network devices will need to acquired by those who will be using the new system. Although Sprints partners have been trying to keep pace with the new WiMax technology it probably will be some time before the appliances are in adequate supply should the new communications platform take off.
How much will it cost? This is the big question that no one seems willing to answer yet. Because it's new and supposedly better, it most probably will cost more. How much more is anyone's guess and Sprint has not said, only that it should fall in line with the service that will be provided. Sprint as well as everyone else knows that to be commercially successful internet technology has to also affordable to use. It is estimated that the price tag for Sprints development of its new WiMax network systems and marketing plan have exceeded $5 billion, quite a hefty price tag to recoup and see a net profit from. But if it can deliver what it claims and offers wired like broadband speed it might be the next big rage.
Satellite Internet
Satellite Internet is a technology that provides high-speed Internet services to consumers using telecommunications satellites that are in orbit above the earth. This type of internet connection is simply system in which the upstream (outgoing) and the downstream (incoming) data are sent from a satellite and arrive at either a desktop or laptop computer A subscriber for this type of internet service needs a satellite dish antenna and a transceiver (Modem) that operates in the microwave portion of the radio spectrum. The subscriber's computer, broadcasts requests to a satellite dish antenna via the modem. The dish antenna then sends and receives signals from the satellites in orbit above the equator. The satellite dish must maintain a clear view of the southern sky if it is locates in the United States.
People that live in rural areas where Digital Subscriber Line (DSL) and cable modem connections are not available are candidates for satellite service. It has also become an increasingly feasible alternative for urban subscribers also that are in needs of high speed Internet due to technological advances. A satellite installation will work even where the most basic utilities such as electricity are lacking. As long as the user has a generator or battery power supply that can produce the electricity required for a desktop computer system to function, two-way satellite service will be successful. The two-way Satellite Internet option bypasses the dial-up process resembling a cable modem Internet connection. In this case a firewall is a necessity to protect against hack attempts.
Satellite internet connection for the web is great for web browsing and for downloading various types of files. It can successfully download images, sound files and video clips. It can also be used in conjunction with online computer games. For web developers, satellite service can be used for uploading files to the servers that host the websites. This type of internet connection offers enough bandwidth to allow a subscriber to engage in multiple activities on the internet without having connectivity issues.
People that live in rural areas where Digital Subscriber Line (DSL) and cable modem connections are not available are candidates for satellite service. It has also become an increasingly feasible alternative for urban subscribers also that are in needs of high speed Internet due to technological advances. A satellite installation will work even where the most basic utilities such as electricity are lacking. As long as the user has a generator or battery power supply that can produce the electricity required for a desktop computer system to function, two-way satellite service will be successful. The two-way Satellite Internet option bypasses the dial-up process resembling a cable modem Internet connection. In this case a firewall is a necessity to protect against hack attempts.
Satellite internet connection for the web is great for web browsing and for downloading various types of files. It can successfully download images, sound files and video clips. It can also be used in conjunction with online computer games. For web developers, satellite service can be used for uploading files to the servers that host the websites. This type of internet connection offers enough bandwidth to allow a subscriber to engage in multiple activities on the internet without having connectivity issues.
Friday, January 25, 2008
Your Network is Your Net Worth - Learn How To Increase Your Bank Balance Today!
Your friends and colleagues can significantly impact how successful you are, and ultimately how healthy your bank balance is!
Someone once said to me "your network is your net worth" and they were absolutely right. Are you hanging onto old 'friendships' that don't serve and support you, or are you getting out of your comfort zone to meet new people and increase your net worth?
Friend or Foe?
To truly excel in life it's important to surround yourself with excellent people, and sometimes that means pushing the boundaries and looking for new individuals to join your personal and professional networks. Ask yourself:-
* Do your friends challenge you intellectually?
* Can you learn from the people you spend time with?
* Do you socialise with positive and upbeat people?
* Do you spend time with people who are as smart, if not smarter, than you?
If you answered 'No' to a number of those questions then it's time to start increasing your network.
Who are you hanging out with?
Who we become is a reflection of the people we hang out with. Here are some ideas on how to increase your network and become the person you truly want to be:-
* Join your company's social club, and if they don't have one - start one!
* Take up a new sport and join your local team - it's good for your body & your wallet
* Have a BBQ and get everyone to bring along someone new to your social circle
* Volunteer for charity work
* Join a networking group - see below for some excellent networking groups in Australia
Networking groups in Australia
BNI
BNI (Business Network International) is a business referral organisation whose primary purpose is to assist it's members to find and exchange qualified business referrals for each other and develop word-of-mouth marketing techniques. Great if you have a business and want to increase your revenue and referrals!
Network Central
A first class business networking group. For people who have lives ....
Australian Businesswoman's Network
A fantastic resource and networking group for women in business.
Business Chicks
A professional yet funky group that brings together hundreds of women who want to expand their network, both personally and professionally.
The Last Thursday Club
A monthly networking event for creative business people - entrepreneurs, innovators, business leaders, idea-makers and thought-leaders. A great opportunity to meet new people who think outside the square!
Someone once said to me "your network is your net worth" and they were absolutely right. Are you hanging onto old 'friendships' that don't serve and support you, or are you getting out of your comfort zone to meet new people and increase your net worth?
Friend or Foe?
To truly excel in life it's important to surround yourself with excellent people, and sometimes that means pushing the boundaries and looking for new individuals to join your personal and professional networks. Ask yourself:-
* Do your friends challenge you intellectually?
* Can you learn from the people you spend time with?
* Do you socialise with positive and upbeat people?
* Do you spend time with people who are as smart, if not smarter, than you?
If you answered 'No' to a number of those questions then it's time to start increasing your network.
Who are you hanging out with?
Who we become is a reflection of the people we hang out with. Here are some ideas on how to increase your network and become the person you truly want to be:-
* Join your company's social club, and if they don't have one - start one!
* Take up a new sport and join your local team - it's good for your body & your wallet
* Have a BBQ and get everyone to bring along someone new to your social circle
* Volunteer for charity work
* Join a networking group - see below for some excellent networking groups in Australia
Networking groups in Australia
BNI
BNI (Business Network International) is a business referral organisation whose primary purpose is to assist it's members to find and exchange qualified business referrals for each other and develop word-of-mouth marketing techniques. Great if you have a business and want to increase your revenue and referrals!
Network Central
A first class business networking group. For people who have lives ....
Australian Businesswoman's Network
A fantastic resource and networking group for women in business.
Business Chicks
A professional yet funky group that brings together hundreds of women who want to expand their network, both personally and professionally.
The Last Thursday Club
A monthly networking event for creative business people - entrepreneurs, innovators, business leaders, idea-makers and thought-leaders. A great opportunity to meet new people who think outside the square!
Small Talk for Networking - 7 Tips to Help You Connect Instantly
Business networking events are ideal places to meet new clients. But it's not enough to just show up. If you park yourself at a table, or gossip with your business partner, you won't make any new connections.
The problem often lies in knowing what to say. For most people, it's intimidating to approach a stranger, introduce yourself, and start a conversation.
Chances are, before heading out to a business or social event, you think about what you will wear, how you will get to the event, and even where you will park. How often do you plan what you will say once you get there?
This article gives you 7 tips to help you prepare for a networking event, so you never feel tong-tied or at a loss for words.
Before the event, use these ideas to plan three or four conversation topics :
1. At a business event, know what's happening in your industry. Read professional journals and newsletters in your field to keep up-to-date.
2. If you are in a new city, find out about local events. Learn about the home team, movie releases, and books and cultural events in the news.
3. Be up on current events. Read the local and national newspapers. Skim the headlines and top stories for topics of interest.
4. Watch the local and national news. You don't want to be in the dark about recent developments.
5. Look at the three main types of magazines: News magazines, business magazines, and general interest magazines. This will give you plenty of conversation starters.
6. Use a funny story from the newspaper, or a personal anecdote to start a conversation. Humor brings people together
7. The best way to start the conversation is to begin with your shared experience, the event you are attending. Start by asking about the person's relationship to the event or group. For example:
• Have you been to (name of event) before?
• Have you been to (this city/location) before?
• What did you think of the keynote speaker?
• How do you like the event so far?
• What's the most interesting thing you've learned so far?
• How do you know (name of host or hostess)?
Any of these questions give you an instant connection because you've had the same experience.
You are invited to use these tips to connect at networking events.
The problem often lies in knowing what to say. For most people, it's intimidating to approach a stranger, introduce yourself, and start a conversation.
Chances are, before heading out to a business or social event, you think about what you will wear, how you will get to the event, and even where you will park. How often do you plan what you will say once you get there?
This article gives you 7 tips to help you prepare for a networking event, so you never feel tong-tied or at a loss for words.
Before the event, use these ideas to plan three or four conversation topics :
1. At a business event, know what's happening in your industry. Read professional journals and newsletters in your field to keep up-to-date.
2. If you are in a new city, find out about local events. Learn about the home team, movie releases, and books and cultural events in the news.
3. Be up on current events. Read the local and national newspapers. Skim the headlines and top stories for topics of interest.
4. Watch the local and national news. You don't want to be in the dark about recent developments.
5. Look at the three main types of magazines: News magazines, business magazines, and general interest magazines. This will give you plenty of conversation starters.
6. Use a funny story from the newspaper, or a personal anecdote to start a conversation. Humor brings people together
7. The best way to start the conversation is to begin with your shared experience, the event you are attending. Start by asking about the person's relationship to the event or group. For example:
• Have you been to (name of event) before?
• Have you been to (this city/location) before?
• What did you think of the keynote speaker?
• How do you like the event so far?
• What's the most interesting thing you've learned so far?
• How do you know (name of host or hostess)?
Any of these questions give you an instant connection because you've had the same experience.
You are invited to use these tips to connect at networking events.
Friday, January 18, 2008
Virtual Private Network For Small Business
A Virtual Private Network (VPN) provides remote users with secure Internet access to their network. It is especially suitable for environments where secure communications are required between remote locations of an enterprise. It does not matter if the user is located at the office or at home. The data sent through VPN environment is scrambled at the user’s end before being sent over the Internet. On reaching the destination, it is decrypted. There is no risk of any interception since only the authorized users have access to the data.
The data is carried over the network through the process of ‘Tunneling.’ A package is placed within another package before it is encrypted and sent to destination through tunnel path. A firewall can also be set up between the network and the Internet to reject unwanted data. However, this must be done before the VPN is put in place.
Trade-offs of a VPN: As is the case with any technology, there are both pros and cons of using a VPN. You must understand the implication of these while deciding on setting up a VPN.
Benefits: A VPN increases security, productivity and opportunities to reach out to a large clientele. It has low operational cost and uses a simplified network topology. Besides, it reduces costs for companies by lowering the cost of long distance telephone charges, as clients need only to land up at the service providers nearest access point. However, you need to consider the following while installing a VPN.
• Requirement of specially trained staff with a good knowledge of network security is necessary to ensure that your system functions smoothly.
• Varieties of technologies are in use for VPN. This could lead to incompatibility amongst networks.
Essential Capabilities of a VPN:
With the maturing of VPN capabilities and the development of encryption technology, it is now becoming feasible to match companies’ expectations of high-speed performance and high security. The capabilities you demand of your VPN solution provider are considered below.
• Speed: This is the most important criterion while choosing a VPN. Speeds up to 2 gigabits per second are available. The speed you opt for will depend on the volume of data to be handled by your network.
• Security: In addition to providing high end-to-end security and firewall to control access to information, you may consider integrating additional applications such as digital certificate support, client authentication and intrusion detection.
• Scalability: The VPN infrastructure equipment should be scalable to evolve with your business. The appliances should have multiple network interfaces, network management module and be interoperable with existing equipment. The system should provide fail over provisioning, so that another port takes over in the event of port failure.
A VPN has almost become a necessity for a company to exploit its competitive advantage. The system chosen for installation must have the capabilities to meet the company’s functional requirements.
The data is carried over the network through the process of ‘Tunneling.’ A package is placed within another package before it is encrypted and sent to destination through tunnel path. A firewall can also be set up between the network and the Internet to reject unwanted data. However, this must be done before the VPN is put in place.
Trade-offs of a VPN: As is the case with any technology, there are both pros and cons of using a VPN. You must understand the implication of these while deciding on setting up a VPN.
Benefits: A VPN increases security, productivity and opportunities to reach out to a large clientele. It has low operational cost and uses a simplified network topology. Besides, it reduces costs for companies by lowering the cost of long distance telephone charges, as clients need only to land up at the service providers nearest access point. However, you need to consider the following while installing a VPN.
• Requirement of specially trained staff with a good knowledge of network security is necessary to ensure that your system functions smoothly.
• Varieties of technologies are in use for VPN. This could lead to incompatibility amongst networks.
Essential Capabilities of a VPN:
With the maturing of VPN capabilities and the development of encryption technology, it is now becoming feasible to match companies’ expectations of high-speed performance and high security. The capabilities you demand of your VPN solution provider are considered below.
• Speed: This is the most important criterion while choosing a VPN. Speeds up to 2 gigabits per second are available. The speed you opt for will depend on the volume of data to be handled by your network.
• Security: In addition to providing high end-to-end security and firewall to control access to information, you may consider integrating additional applications such as digital certificate support, client authentication and intrusion detection.
• Scalability: The VPN infrastructure equipment should be scalable to evolve with your business. The appliances should have multiple network interfaces, network management module and be interoperable with existing equipment. The system should provide fail over provisioning, so that another port takes over in the event of port failure.
A VPN has almost become a necessity for a company to exploit its competitive advantage. The system chosen for installation must have the capabilities to meet the company’s functional requirements.
A Complete Overview of Satellite TV
As it currently stands at this present time there are three separate satellite TV service providers serving the public in the U.S. and they are Sky Angel, DirecTV and Dish Network. While Sky Angel broadcasts only Christian oriented programming for their viewers, DirecTV and Dish Network cover a broad variety of genres of programming that is marketed for the general public. While Dish Network and DirecTV do have their similarities they also have many unique feature that separate their styles of programming and marketing.
DirecTV General Information:
When DirecTV made its debut in 1994 it was in completely digital format which was a first for TV viewers. This was all made possible by their having the first digital broadcast satellite ever made and launched into orbit. DirecTV is a subsidiary of Hughes Electronics, which is why they only feature Hughes Electronics satellite TV systems and components.. With a 15 million viewer customer base DirecTV is currently the largest satellite TV provider in the U.S.
General Programming Info:
Currently DirecTV offers a total of 250 channels of a mixed blend of programming genres that are available in a total of three standard programming packages although they do have a wide choice of foreign programming packages as well. Their smallest package is called Total Choice and it contains 155 programming channels, three movie channels and 60 XM satellite radio music programming channels. Their Total choice plus package contains 185 standard programming channels, three movie channels and the 60 music channels. Their top package is called Total Choice Premier and contains 250 channels with three movie and 60 radio channels as well.
DirecTV components:
DirecTV gives you all that you need to get started watching satellite TV when you sign up for an extended programming agreement and this includes a free satellite TV system. You have your choice of several receivers that have a number of feature options including DVR.
Dish Network General Info:
Dish Network made its debut in 1996 and is a subsidiary of Echo Star Corp. They are the second largest satellite TV service provider with over 12 million viewers. They also hold the distinction of being highest ranked in over all customer satisfaction by J.D. Power and associates.
General Programming Info:
Dish Network currently carries a total of 350 programming channels that are available in five seperate packages of verying size. They offer an entry level budget package that can start a viewer out with just 40 channels if they are on a tight budget. Their largest package the Americas everything pak contains 350 programming channels, 67 Sirius satellite radio channels, 52 music channels and four premium movie channels. Dish Network also carries a wide selection foreign language channels and packages.
Dish Network Components:
Just like direcTV dish network also give you an entire satellite TV system free of charge when you sign up for and extended programming agreement. They have a broad choice of receivers and also give you several choices in feature options in your receiver, including DVR. They also have a free installation policy that covers the entire system and three rooms and all work and hardware is guaranteed.
DirecTV General Information:
When DirecTV made its debut in 1994 it was in completely digital format which was a first for TV viewers. This was all made possible by their having the first digital broadcast satellite ever made and launched into orbit. DirecTV is a subsidiary of Hughes Electronics, which is why they only feature Hughes Electronics satellite TV systems and components.. With a 15 million viewer customer base DirecTV is currently the largest satellite TV provider in the U.S.
General Programming Info:
Currently DirecTV offers a total of 250 channels of a mixed blend of programming genres that are available in a total of three standard programming packages although they do have a wide choice of foreign programming packages as well. Their smallest package is called Total Choice and it contains 155 programming channels, three movie channels and 60 XM satellite radio music programming channels. Their Total choice plus package contains 185 standard programming channels, three movie channels and the 60 music channels. Their top package is called Total Choice Premier and contains 250 channels with three movie and 60 radio channels as well.
DirecTV components:
DirecTV gives you all that you need to get started watching satellite TV when you sign up for an extended programming agreement and this includes a free satellite TV system. You have your choice of several receivers that have a number of feature options including DVR.
Dish Network General Info:
Dish Network made its debut in 1996 and is a subsidiary of Echo Star Corp. They are the second largest satellite TV service provider with over 12 million viewers. They also hold the distinction of being highest ranked in over all customer satisfaction by J.D. Power and associates.
General Programming Info:
Dish Network currently carries a total of 350 programming channels that are available in five seperate packages of verying size. They offer an entry level budget package that can start a viewer out with just 40 channels if they are on a tight budget. Their largest package the Americas everything pak contains 350 programming channels, 67 Sirius satellite radio channels, 52 music channels and four premium movie channels. Dish Network also carries a wide selection foreign language channels and packages.
Dish Network Components:
Just like direcTV dish network also give you an entire satellite TV system free of charge when you sign up for and extended programming agreement. They have a broad choice of receivers and also give you several choices in feature options in your receiver, including DVR. They also have a free installation policy that covers the entire system and three rooms and all work and hardware is guaranteed.
Wednesday, January 02, 2008
Networking Your Way To Greater Success
Networking is the ability to know people, who know people, who know people, who know people who can help you succeed. Networking is your personal and professional success tool. But there's a catch - networking is as much about giving as it is about receiving.
True and lasting success comes from helping as many people as possible achieve their goals. It's based on what is called the Law of Reciprocity. The more people you help succeed, the more you succeed.
Networking is much more about giving than it is about receiving. Many people join a networking group with the attitude, "What can I get out of this relationship." A true networker asks, "How many ways can I help the other person achieve her/his goals?"
The Law of Reciprocity states that the more you give, the more you get. Give of yourself and time wisely. Give wisely, but not selfishly. Give of time, intelligence and experience without expecting something in return. The giver will end up the winner.
With that said - Start your networking with friends, family and associates. Ask yourself, "Do my friends, relatives and social contacts really know what I do for a living or what my goals are?"
Prepare a one-minute infomercial about yourself, your career and how your network can help you succeed. When you meet someone new, you'll have a minute infomercial ready to help get your point across effectively. If you can't condense what you do into a one-minute infomercial, you may not be clear about what you want or how your network can help.
Sit down right now, and make a list of twenty people who can help you go forward with living your life's mission. If they can't help you directly, they may know someone who can.
Be sure to keep your network posted about all your career moves and changes. When your goals change, professionally and personally, let your network know.
Remember too, that you are a part of network too. That's a responsibility that shouldn't be taken lightly. Actively help make contacts, referrals, and connections for your network. Not only will you feel personally satisfied, but also you're building a foundation of mutual respect, benefit and support.
True and lasting success comes from helping as many people as possible achieve their goals. It's based on what is called the Law of Reciprocity. The more people you help succeed, the more you succeed.
Networking is much more about giving than it is about receiving. Many people join a networking group with the attitude, "What can I get out of this relationship." A true networker asks, "How many ways can I help the other person achieve her/his goals?"
The Law of Reciprocity states that the more you give, the more you get. Give of yourself and time wisely. Give wisely, but not selfishly. Give of time, intelligence and experience without expecting something in return. The giver will end up the winner.
With that said - Start your networking with friends, family and associates. Ask yourself, "Do my friends, relatives and social contacts really know what I do for a living or what my goals are?"
Prepare a one-minute infomercial about yourself, your career and how your network can help you succeed. When you meet someone new, you'll have a minute infomercial ready to help get your point across effectively. If you can't condense what you do into a one-minute infomercial, you may not be clear about what you want or how your network can help.
Sit down right now, and make a list of twenty people who can help you go forward with living your life's mission. If they can't help you directly, they may know someone who can.
Be sure to keep your network posted about all your career moves and changes. When your goals change, professionally and personally, let your network know.
Remember too, that you are a part of network too. That's a responsibility that shouldn't be taken lightly. Actively help make contacts, referrals, and connections for your network. Not only will you feel personally satisfied, but also you're building a foundation of mutual respect, benefit and support.
Financial Success or Environmental Mission? Now You Can Have Both
Have you ever wished you could create a financially secure future doing something that helps the environment? Usually we have to choose between what we do for money and what we do to support the environment. Now, at least one opportunity provides both.
Imagine having a service you can offer over the internet, from the comfort of your home, that people have been waiting for at least 30 years. Imagine your prospects forwarding your marketing materials to people they know because they feel good about referring your service and are motivated to do so by a bigger mission.
It may sound like a dream opportunity, but wait...it gets better.
Now you can offer people solar power for their home. They can pay less for clean, renewable electricity from the sun than they pay now for dirty electricity from nuclear and coal plants. Who wouldn't want to do that?
With global warming being given top priority and all the talk of building more nuclear and coal plants, people are looking for a better solution. Now you can offer them a solution that supports the environment and saves them money.
As an Ecopreneur (ecological entrepreneur) you get paid for educating people about solar power for their home. In fact, you can get paid three ways.
You can earn a substantial installation and retention bonus when their solar power system is installed and at their first anniversary for providing great customer service (from the comfort of your home).
You receive 5% of your customers' monthly electricity bill every month for the life of their contract. If you ever wanted a commodity your customers would continue buying every month, year after year, this is it.
The third way you can get paid is by supporting a team of other Ecopreneurs doing the same thing. When you invite, train, and support other Ecopreneurs to make the same offer and build their team, you receive a percentage of your team's sales including a 50% matching bonus on those you personally invite and 25% matching bonus on those they invite.
Just when you thought it couldn't get any better, it does. There's no cost or obligation to participate as an Ecopreneur. That's right...no start up fees, no annual fees, no quotas, no website fees, and no purchase required. You don't even have to be a customer yourself. The company even provides professional marketing materials free to download and create yourself.
Okay, I know you've probably been waiting for the "other shoe to drop." Well, here it is. This opportunity is so ground floor that, as of this writing in December 2007, we are still in the pre-launch phase of our development. We are scheduled to officially launch in the Spring and we already have over 25,000 customers.
Getting involved while this solar wave is still just beginning to swell will position you to ride this enormous wave of grateful customers all the way to the bank, the beach, and beyond.
Some may choose to wait and see how we do. I personally am thrilled to be part of such an enormous grassroots movement to upgrade America to solar power.
I can't imagine being better positioned for what will prove to be a service everyone will have. Remember not so many years ago no one had cell phones and now it's hard to imagine life without them. Going back a bit further, when the refrigerator was introduced, everyone was still buying ice for their icebox and now it's hard to imagine life without a refrigerator. The same will be true for solar power and we're positioned to provide it for the masses.
Imagine having a service you can offer over the internet, from the comfort of your home, that people have been waiting for at least 30 years. Imagine your prospects forwarding your marketing materials to people they know because they feel good about referring your service and are motivated to do so by a bigger mission.
It may sound like a dream opportunity, but wait...it gets better.
Now you can offer people solar power for their home. They can pay less for clean, renewable electricity from the sun than they pay now for dirty electricity from nuclear and coal plants. Who wouldn't want to do that?
With global warming being given top priority and all the talk of building more nuclear and coal plants, people are looking for a better solution. Now you can offer them a solution that supports the environment and saves them money.
As an Ecopreneur (ecological entrepreneur) you get paid for educating people about solar power for their home. In fact, you can get paid three ways.
You can earn a substantial installation and retention bonus when their solar power system is installed and at their first anniversary for providing great customer service (from the comfort of your home).
You receive 5% of your customers' monthly electricity bill every month for the life of their contract. If you ever wanted a commodity your customers would continue buying every month, year after year, this is it.
The third way you can get paid is by supporting a team of other Ecopreneurs doing the same thing. When you invite, train, and support other Ecopreneurs to make the same offer and build their team, you receive a percentage of your team's sales including a 50% matching bonus on those you personally invite and 25% matching bonus on those they invite.
Just when you thought it couldn't get any better, it does. There's no cost or obligation to participate as an Ecopreneur. That's right...no start up fees, no annual fees, no quotas, no website fees, and no purchase required. You don't even have to be a customer yourself. The company even provides professional marketing materials free to download and create yourself.
Okay, I know you've probably been waiting for the "other shoe to drop." Well, here it is. This opportunity is so ground floor that, as of this writing in December 2007, we are still in the pre-launch phase of our development. We are scheduled to officially launch in the Spring and we already have over 25,000 customers.
Getting involved while this solar wave is still just beginning to swell will position you to ride this enormous wave of grateful customers all the way to the bank, the beach, and beyond.
Some may choose to wait and see how we do. I personally am thrilled to be part of such an enormous grassroots movement to upgrade America to solar power.
I can't imagine being better positioned for what will prove to be a service everyone will have. Remember not so many years ago no one had cell phones and now it's hard to imagine life without them. Going back a bit further, when the refrigerator was introduced, everyone was still buying ice for their icebox and now it's hard to imagine life without a refrigerator. The same will be true for solar power and we're positioned to provide it for the masses.
Wednesday, December 19, 2007
Mission '08 - Are You Attracting Leaders Or Just A Lead?
Whether it's your first week with CarbonCopyPro or the day you make the decision to join us, your sponsor and leaders have made an enormous commitment to you. New tools, websites, lead systems and back office training are second to none. 20 conference calls weekly. The MMG and LST teams are visionaries. We are shaking the very foundation of commissions for serious entrepreneurs which will have a massive effect on creating millionaires.
The great mind of Paul Zane Pilzer fully predicts 10 million new millionaires in the next decade. Likely, enlightened by this news, word has spread spread fast. Over 500,000 internet searches on home business and networking happen before Noon daily. My last report showed WMI's growth since partnering with CCPro is somewhere North of 300%. So there is no shortage of leads or individuals searching.
A fact which explodes me to expand this critical post you're reading now.
Put your mind at Day One. After you're all set up, and ready for leads, I get the same flood of the exactly the same calls and emails - on the same topic. 'I just need leads, cheap and fast!' 97% of networkers struggle and give up for reasons we know to be self evident. The do not know their target. The difference between genius and insanity is results. Let's solve this once together right now permanently so you can't fail.
From now on, think and recruit like a CEO.
Ever notice that CEO's and major leaders always drag an entire team with them? Perhaps politics is a better example of group leadership movements but in terms of being profitable or doing 'real work' we'll stick to CEO's.
Here's the secret, the big picture, the "aha". Your primary target is other networking leaders. You are on a quest day and night to form bonds with CEO's and VP's with sphere of influence under them already. Shape every peptide in your body to see the "one offs" or single sales to individuals as secondary.
Headline: Add 20 new reps weekly. Lock in higher group residuals. Sponsor entire teams.
OR
Headline: Reach your $250k income dreams. Full turnkey home business system.
Which ad would be attract a leader or 'just a lead' for the same advertising dollar?
Sure, for starters you'll buy some leads and recruit Joe or Sue that wants money, time and freedom. Who doesn't want to be a millionaire? Millions seeking and few make it by not making a slight but critical shift. Your income is solely the result of your value to others - so why not buy in bulk and be valuable to other leaders? It takes the same effort to strike conversation with a giant leader from another group as it does just one person.
That's the only true path to making it happen in months or the slow path of burning up energy and money on hunting rabbits instead of elephants. CEO's hunt elephants, hire Alpha dogs, and strategize on casting one net for entire schools of fish.
The great mind of Paul Zane Pilzer fully predicts 10 million new millionaires in the next decade. Likely, enlightened by this news, word has spread spread fast. Over 500,000 internet searches on home business and networking happen before Noon daily. My last report showed WMI's growth since partnering with CCPro is somewhere North of 300%. So there is no shortage of leads or individuals searching.
A fact which explodes me to expand this critical post you're reading now.
Put your mind at Day One. After you're all set up, and ready for leads, I get the same flood of the exactly the same calls and emails - on the same topic. 'I just need leads, cheap and fast!' 97% of networkers struggle and give up for reasons we know to be self evident. The do not know their target. The difference between genius and insanity is results. Let's solve this once together right now permanently so you can't fail.
From now on, think and recruit like a CEO.
Ever notice that CEO's and major leaders always drag an entire team with them? Perhaps politics is a better example of group leadership movements but in terms of being profitable or doing 'real work' we'll stick to CEO's.
Here's the secret, the big picture, the "aha". Your primary target is other networking leaders. You are on a quest day and night to form bonds with CEO's and VP's with sphere of influence under them already. Shape every peptide in your body to see the "one offs" or single sales to individuals as secondary.
Headline: Add 20 new reps weekly. Lock in higher group residuals. Sponsor entire teams.
OR
Headline: Reach your $250k income dreams. Full turnkey home business system.
Which ad would be attract a leader or 'just a lead' for the same advertising dollar?
Sure, for starters you'll buy some leads and recruit Joe or Sue that wants money, time and freedom. Who doesn't want to be a millionaire? Millions seeking and few make it by not making a slight but critical shift. Your income is solely the result of your value to others - so why not buy in bulk and be valuable to other leaders? It takes the same effort to strike conversation with a giant leader from another group as it does just one person.
That's the only true path to making it happen in months or the slow path of burning up energy and money on hunting rabbits instead of elephants. CEO's hunt elephants, hire Alpha dogs, and strategize on casting one net for entire schools of fish.
Networking Opportunities - Make an Entrance and Leave with Recognition
You've probably been to a party or two this winter with no success in the networking field. Most of us have. It's not always easy to get into the popular circles and negate the crowds at parties for attention and recognition, but there are a few solid tips that you might want to have in your repertoire before you enter the realm of networking. Establishing connections is important for your business.
Face to Face Interaction Required
No matter how dynamic your digital influence may be, you're definitely leaving money on the table if you have no personal identity. How many people do you see in the average week? Winter season offers magnanimous opportunities to be seen and get recognition for your accomplishments, but you'll have to get out there and squeeze the field.
Know the Territory Intimately
Regardless of where you're going for the party, you should know the territory. Find out who will be there ahead of time and be prepared with a few details of recognition before you arrive. Knowing something about the primary players at a party will give you the edge. When you ask about Mayor Heath's husband who slipped on the ice three weeks ago, she'll remember your name and that you inquired.
Identify Common Factors
What do you have in common with other guests? As you enter, if you've not noticed before, you might notice the vehicles in the parking lot. Are there a lot of pickup trucks and you drive an F-350 Duelly? You might recognize some kindred spirits inside. Smile and wave at those you know, and speak to them with recognition. Use names if you know them. (Be sure not to call someone by the wrong name.)
Read the Local Society Sheets
Keep up with local action, know the popular folks about town, and remember just who's been on vacation lately. Those details will carry you through a night of too many white wines and sarsaparillas. But more than getting you through, they will bring you recognition and identity. Your friends will remember that you remembered them.
Introduce Yourself to Strangers
Any loners standing off to the side, take a moment and befriend them. Introduce yourself and take a moment to get to know them. Nobody wants to be alone and by taking a moment to introduce yourself, you'll be remembered by that one person. You never know when that one person may mean success to your business.
Small Talk and a Smile
When you smile, the light opens up and you accept friends. No matter what you're talking about, smile. Don't introduce big issues, just get to know your new friends and let them know you'll remember them. Say their name frequently and remember details by repeating them back to the person you're talking to. This is a great time to exchange cards.
Face to Face Interaction Required
No matter how dynamic your digital influence may be, you're definitely leaving money on the table if you have no personal identity. How many people do you see in the average week? Winter season offers magnanimous opportunities to be seen and get recognition for your accomplishments, but you'll have to get out there and squeeze the field.
Know the Territory Intimately
Regardless of where you're going for the party, you should know the territory. Find out who will be there ahead of time and be prepared with a few details of recognition before you arrive. Knowing something about the primary players at a party will give you the edge. When you ask about Mayor Heath's husband who slipped on the ice three weeks ago, she'll remember your name and that you inquired.
Identify Common Factors
What do you have in common with other guests? As you enter, if you've not noticed before, you might notice the vehicles in the parking lot. Are there a lot of pickup trucks and you drive an F-350 Duelly? You might recognize some kindred spirits inside. Smile and wave at those you know, and speak to them with recognition. Use names if you know them. (Be sure not to call someone by the wrong name.)
Read the Local Society Sheets
Keep up with local action, know the popular folks about town, and remember just who's been on vacation lately. Those details will carry you through a night of too many white wines and sarsaparillas. But more than getting you through, they will bring you recognition and identity. Your friends will remember that you remembered them.
Introduce Yourself to Strangers
Any loners standing off to the side, take a moment and befriend them. Introduce yourself and take a moment to get to know them. Nobody wants to be alone and by taking a moment to introduce yourself, you'll be remembered by that one person. You never know when that one person may mean success to your business.
Small Talk and a Smile
When you smile, the light opens up and you accept friends. No matter what you're talking about, smile. Don't introduce big issues, just get to know your new friends and let them know you'll remember them. Say their name frequently and remember details by repeating them back to the person you're talking to. This is a great time to exchange cards.
Thursday, December 13, 2007
6 Tips To Better Networking - Things Anyone Can Apply Today
The other morning I was networking with a kind woman who asked me what the most important things were in networking. As I wrote the email back to her later, I thought I'd make some suggestions on how to best network in general to the bulletin as well - who knows whom it may help?
(1) Remember to be yourself; speak with people like they are people and not sales subjects. You are simply meeting people, learning who they are, what they do, and then looking for ways in which you may be able to "broker synergy" - introducing them to someone who can help them, buy from them, or otherwise.
(2) It isn't about YOU. If you treat networking as a personal showcase, and talk only about you - you'll be mightily unpopular with your "network." If, on the other hand, you be sure to split time with those you meet - you can BOTH effect great results.
(3) Networking takes time and faith - no, I'm not talking religious faith - but more belief that it will work - and along with that patience and time. Rome wasn't built in a day - neither will be your network. Conservatively expect 12 months to see real results. You may be able to see something in 6-9 months if you try hard to meet and particularly to help people.
(4) Never stop networking - keeps eyes and ears open for how you can assist and help others at all times. While on vacation, floating down the river, I met someone I was able to refer a great place to stay to, in the next town they were headed to. You just never know....
(5) Never judge a book by it's cover - you never know (a) who people are and (b) who they may know. A quick anecdote - when I worked for AT&T a gentleman walked into our small business center and was dressed in overalls badly stained. The two women I worked with asked me to handle him as they figured he was a bad prospect by his appearance. Turned out he owned a huge local company with needs for over 200k in phone systems, and that he'd had to work in the one warehouse that day, to cover for a shift manager who was injured. In addition, Ronnie is still someone I network with almost 20 years later.
and
(6) Networking brings out a real chance to better yourself and increase your value to friends, family and others, as you help everyone get ahead and meet each other. It is also a chance to form superb friendships - with people you otherwise never ever would have met.
Cheers and happy networking!
(1) Remember to be yourself; speak with people like they are people and not sales subjects. You are simply meeting people, learning who they are, what they do, and then looking for ways in which you may be able to "broker synergy" - introducing them to someone who can help them, buy from them, or otherwise.
(2) It isn't about YOU. If you treat networking as a personal showcase, and talk only about you - you'll be mightily unpopular with your "network." If, on the other hand, you be sure to split time with those you meet - you can BOTH effect great results.
(3) Networking takes time and faith - no, I'm not talking religious faith - but more belief that it will work - and along with that patience and time. Rome wasn't built in a day - neither will be your network. Conservatively expect 12 months to see real results. You may be able to see something in 6-9 months if you try hard to meet and particularly to help people.
(4) Never stop networking - keeps eyes and ears open for how you can assist and help others at all times. While on vacation, floating down the river, I met someone I was able to refer a great place to stay to, in the next town they were headed to. You just never know....
(5) Never judge a book by it's cover - you never know (a) who people are and (b) who they may know. A quick anecdote - when I worked for AT&T a gentleman walked into our small business center and was dressed in overalls badly stained. The two women I worked with asked me to handle him as they figured he was a bad prospect by his appearance. Turned out he owned a huge local company with needs for over 200k in phone systems, and that he'd had to work in the one warehouse that day, to cover for a shift manager who was injured. In addition, Ronnie is still someone I network with almost 20 years later.
and
(6) Networking brings out a real chance to better yourself and increase your value to friends, family and others, as you help everyone get ahead and meet each other. It is also a chance to form superb friendships - with people you otherwise never ever would have met.
Cheers and happy networking!
5 Simple, Easy Ways to Stay In Touch With Clients, Contacts, and Prospects
You've simply got to stay in touch with your network. The old adage, "Out of sight, out of mind," is grounded in real truth.
With time being in such short supply and your network continually growing, how can you stay in touch efficiently and effectively?
Here are 5 tips for staying in touch and remaining top-of-mind with your entire network:
1. Send Out Cards (www.sendoutcards.com).
Create personalized hard-copy greeting cards through an on-line service that uses real stamps and are mailed through the U.S. Mail. They are inexpensive and look just as good as a real handwritten greeting card. You can even scan in your own handwritten signature, and it's almost as fast as writing an e-mail.
Tip: Since so many holiday cards go through the U.S. Mail in December, why not consider sending a more outstanding "Kick Start The New Year" card campaign in January?
2. Send out a personal newsletter once a month.
Give your clients and contacts tips and free information. This newsletter doesn't have to be lengthy - just meaningful and relevant to your network. Tell your contacts and clients where you will be speaking, what articles you've written, and new information for their business.
Constant Contact (www.constantcontact.com) has a very easy, inexpensive service, and pre-designed templates that allow you to use your firm's logo, etc.
3. Use Google Alerts.
Set up a Google Alert system so that you know when your clients and contacts are showing up on the web. Go to www.google.com/alerts and sign up for various alerts that pertain to your network. When you see them appear on the web, send them a quick e-mail acknowledging you've noticed the news. They will appreciate your awareness and remember your attentiveness.
4. The 6-month Outreach Program.
Run down your contact base every six months. Check in by phone or e-mail with folks you are curious about or who you want to let know you are thinking about them. Isn't it worth just one hour every six months to be top-of-mind with your key contacts? You never know what new projects and needs have cropped up for them.
5. I was thinking about you...
With time being in such short supply and your network continually growing, how can you stay in touch efficiently and effectively?
Here are 5 tips for staying in touch and remaining top-of-mind with your entire network:
1. Send Out Cards (www.sendoutcards.com).
Create personalized hard-copy greeting cards through an on-line service that uses real stamps and are mailed through the U.S. Mail. They are inexpensive and look just as good as a real handwritten greeting card. You can even scan in your own handwritten signature, and it's almost as fast as writing an e-mail.
Tip: Since so many holiday cards go through the U.S. Mail in December, why not consider sending a more outstanding "Kick Start The New Year" card campaign in January?
2. Send out a personal newsletter once a month.
Give your clients and contacts tips and free information. This newsletter doesn't have to be lengthy - just meaningful and relevant to your network. Tell your contacts and clients where you will be speaking, what articles you've written, and new information for their business.
Constant Contact (www.constantcontact.com) has a very easy, inexpensive service, and pre-designed templates that allow you to use your firm's logo, etc.
3. Use Google Alerts.
Set up a Google Alert system so that you know when your clients and contacts are showing up on the web. Go to www.google.com/alerts and sign up for various alerts that pertain to your network. When you see them appear on the web, send them a quick e-mail acknowledging you've noticed the news. They will appreciate your awareness and remember your attentiveness.
4. The 6-month Outreach Program.
Run down your contact base every six months. Check in by phone or e-mail with folks you are curious about or who you want to let know you are thinking about them. Isn't it worth just one hour every six months to be top-of-mind with your key contacts? You never know what new projects and needs have cropped up for them.
5. I was thinking about you...
Tuesday, December 04, 2007
You have no doubt heard the expression: "It's not what you know, it's who you know."
The Little Girl Who Wanted To Fly
Here is just ONE of the many inspiring uplifting MLM stories from the new book Chicken Soup For The Network Marketer's Soul
Far better it is to dare mighty things, to win glorious triumphs, even though checkered by failure, than to take rank with those poor spirits who neither enjoy much nor suffer much, because they live in the gray twilight that knows not victory or defeat.
Once upon a time, there was a little girl who wanted to fly. She would lie on her back on the soft green grass, and stare wide-eyed at the immense blue sky. "Look," she would ponder to herself, twirling a blade of grass in her teeth, "Those geese are flying high. And the clouds are floating by."
A rare plane would sometimes pass by in the sky high above her sight, leaving the white tracer of its tail across the sky of her mind.
One day, when I grow up, she mused to herself, I too, will fly.
Carefully, she tucked her dream inside her heart. Young as she was, she already learned that if she shared her dream, others would shatter it with ridicule and put downs, scorn and sarcasm. So she smiled to herself, bided her time, and kept her secret dream in silence.
Years went by. The little girl grew and became a beautiful young woman.
Every so often, the little girl/beautiful young woman would take her secret dream out of the secret place inside her heart, spread it out, and remember her innermost secret desires: YES! Someday, she would fly!
In school, she learned to only put down on paper what the teachers liked so she could get those big bright A's on her report card. And get approval from all the adults around her. She never mentioned her dreams to anyone again. As her new adult life became busy, even she forgot about them.
After graduation, she got a J-O-B.
That's when she learned a very cruel lesson. She could work fifty-one weeks of the year, commuting two hours a day on a hot crowded subway, to get one week off a year to lie on her back, stare at the sky, and remember her dream of how much she wanted to fly. But now, she was so tired from working fifty-one weeks of the year, commuting two hours a day, and enduring the suffocating hot ride on the packed subway train every day. At work she put up with the on-going insulting remarks of her fellow workers who spent hours every day telling each other sad and depressing stories of their lives while making wounding, sarcastic jokes at others' expense. They went on and on about how much they hated their jobs. Complaining, whining, belittling. How they all wished they could do something else.
Somehow, the little girl realized these people would never leave the prisons of their own minds. They seemed to enjoy, in some perverse way, complaining.
Our little girl, who was now a beautiful young woman on the outside, but still a girl in her heart, buried her treasured dreams deeper inside herself. In fact, she was so busy and so tired, that even she forgot all about them.
One day a friend invited her to an "Opportunity Meeting." To her surprise, everyone at the Opportunity Meeting was talking about wanting to fly!
Live the life of your dreams. What you believe, you can achieve.
The sky's the limit.
Fly HIGH.
Create the life of your dreams.
Oh my! The little girl/beautiful young woman wondered if she was dreaming . . . or hallucinating. All of these people were talking about their dreams! And some of the people were actually living their dreams.
The little girl/young wide-awake woman was spellbound as she listened to story after story unfold of people growing into the realization that they could actualize their dreams! They could make their deepest desires a physical reality. People were making their dreams their real living realities!
The little girl began pinching herself to see if she was real.
As she left the Opportunity Meeting, clutching her new dream-building kit, she was beyond excited, thrilled, and on-fire! She couldn't wait to get home and start studying all about it and listened late into the night to the CDs about people who were flying-people who were living their dreams; people who only worked ten hours or twenty hours a week-from beaches, from sailing ships, from home offices, from verandas! People who did not commute two hours a day on hot, crowded, stifling subway trains.
People who were their own bosses; people who made their own decisions on where to work, when to work, and how to work; people who had their own businesses; people who worked from home, or from wherever they wanted to work.
"WOW! WOW! WOW," was all the little girl/young woman could say. The next day she flew home from work. She was even more on fire and called up her friend who had taken her to the Opportunity Meeting.
"How do I get started? What do I do? Please tell me how to do this. I want to fly!"
Being an exceptionally smart young woman, she listened carefully and then followed all the advice and suggestions of the people who were already flying.
Learning to fly, of course, has its ups and downs. Nevertheless, the young woman kept up with her flying lessons. Every day, she practiced more. She studied. She mentored. She trained. In the beginning she went out with her flying instructors. Until the big day came-she went out solo! She got her wings. WOW!
Today, she has her own flying school and teaches people all around the world how to fly in the jet of their own dreams. She teaches people how to use the vehicle of Network Marketing to create a life that others only dream of: a lifestyle of play, fun and ease; a lifestyle with more money than bills; a lifestyle that helps other people create more money than bills; a lifestyle that empowers people to live their dreams; a lifestyle that includes lots of flying-flying to all kinds of fun events, flying to conventions, flying on dream vacations that she keeps winning from her Network Marketing company, flying to the bank to deposit her paychecks.
Most importantly, she flies to the heights of her own innate God-given talents, dreams and achievements. She is living her life to its fullest potential, growing and stretching her wings everyday, learning to fly better and faster, further and wider.
All of her new friends and fellow Networkers are the most incredibly positive people. People who want to grow and evolve. People who aspire to be the very best they can be. People who study and apply self-improvement and pure communication and who see the best in other people, speak of the best in other people, and mastermind to help each person fulfill their own great destiny. No more whiners and complainers. She's living a life that others have long forgotten how to dream of.
Her greatest thrill is to meet people who forgot their dreams, and to remind them of their own special dreams, to wake them up to their dreams. And to show them how to fly to whatever heights they want to go.
Here is just ONE of the many inspiring uplifting MLM stories from the new book Chicken Soup For The Network Marketer's Soul
Far better it is to dare mighty things, to win glorious triumphs, even though checkered by failure, than to take rank with those poor spirits who neither enjoy much nor suffer much, because they live in the gray twilight that knows not victory or defeat.
Once upon a time, there was a little girl who wanted to fly. She would lie on her back on the soft green grass, and stare wide-eyed at the immense blue sky. "Look," she would ponder to herself, twirling a blade of grass in her teeth, "Those geese are flying high. And the clouds are floating by."
A rare plane would sometimes pass by in the sky high above her sight, leaving the white tracer of its tail across the sky of her mind.
One day, when I grow up, she mused to herself, I too, will fly.
Carefully, she tucked her dream inside her heart. Young as she was, she already learned that if she shared her dream, others would shatter it with ridicule and put downs, scorn and sarcasm. So she smiled to herself, bided her time, and kept her secret dream in silence.
Years went by. The little girl grew and became a beautiful young woman.
Every so often, the little girl/beautiful young woman would take her secret dream out of the secret place inside her heart, spread it out, and remember her innermost secret desires: YES! Someday, she would fly!
In school, she learned to only put down on paper what the teachers liked so she could get those big bright A's on her report card. And get approval from all the adults around her. She never mentioned her dreams to anyone again. As her new adult life became busy, even she forgot about them.
After graduation, she got a J-O-B.
That's when she learned a very cruel lesson. She could work fifty-one weeks of the year, commuting two hours a day on a hot crowded subway, to get one week off a year to lie on her back, stare at the sky, and remember her dream of how much she wanted to fly. But now, she was so tired from working fifty-one weeks of the year, commuting two hours a day, and enduring the suffocating hot ride on the packed subway train every day. At work she put up with the on-going insulting remarks of her fellow workers who spent hours every day telling each other sad and depressing stories of their lives while making wounding, sarcastic jokes at others' expense. They went on and on about how much they hated their jobs. Complaining, whining, belittling. How they all wished they could do something else.
Somehow, the little girl realized these people would never leave the prisons of their own minds. They seemed to enjoy, in some perverse way, complaining.
Our little girl, who was now a beautiful young woman on the outside, but still a girl in her heart, buried her treasured dreams deeper inside herself. In fact, she was so busy and so tired, that even she forgot all about them.
One day a friend invited her to an "Opportunity Meeting." To her surprise, everyone at the Opportunity Meeting was talking about wanting to fly!
Live the life of your dreams. What you believe, you can achieve.
The sky's the limit.
Fly HIGH.
Create the life of your dreams.
Oh my! The little girl/beautiful young woman wondered if she was dreaming . . . or hallucinating. All of these people were talking about their dreams! And some of the people were actually living their dreams.
The little girl/young wide-awake woman was spellbound as she listened to story after story unfold of people growing into the realization that they could actualize their dreams! They could make their deepest desires a physical reality. People were making their dreams their real living realities!
The little girl began pinching herself to see if she was real.
As she left the Opportunity Meeting, clutching her new dream-building kit, she was beyond excited, thrilled, and on-fire! She couldn't wait to get home and start studying all about it and listened late into the night to the CDs about people who were flying-people who were living their dreams; people who only worked ten hours or twenty hours a week-from beaches, from sailing ships, from home offices, from verandas! People who did not commute two hours a day on hot, crowded, stifling subway trains.
People who were their own bosses; people who made their own decisions on where to work, when to work, and how to work; people who had their own businesses; people who worked from home, or from wherever they wanted to work.
"WOW! WOW! WOW," was all the little girl/young woman could say. The next day she flew home from work. She was even more on fire and called up her friend who had taken her to the Opportunity Meeting.
"How do I get started? What do I do? Please tell me how to do this. I want to fly!"
Being an exceptionally smart young woman, she listened carefully and then followed all the advice and suggestions of the people who were already flying.
Learning to fly, of course, has its ups and downs. Nevertheless, the young woman kept up with her flying lessons. Every day, she practiced more. She studied. She mentored. She trained. In the beginning she went out with her flying instructors. Until the big day came-she went out solo! She got her wings. WOW!
Today, she has her own flying school and teaches people all around the world how to fly in the jet of their own dreams. She teaches people how to use the vehicle of Network Marketing to create a life that others only dream of: a lifestyle of play, fun and ease; a lifestyle with more money than bills; a lifestyle that helps other people create more money than bills; a lifestyle that empowers people to live their dreams; a lifestyle that includes lots of flying-flying to all kinds of fun events, flying to conventions, flying on dream vacations that she keeps winning from her Network Marketing company, flying to the bank to deposit her paychecks.
Most importantly, she flies to the heights of her own innate God-given talents, dreams and achievements. She is living her life to its fullest potential, growing and stretching her wings everyday, learning to fly better and faster, further and wider.
All of her new friends and fellow Networkers are the most incredibly positive people. People who want to grow and evolve. People who aspire to be the very best they can be. People who study and apply self-improvement and pure communication and who see the best in other people, speak of the best in other people, and mastermind to help each person fulfill their own great destiny. No more whiners and complainers. She's living a life that others have long forgotten how to dream of.
Her greatest thrill is to meet people who forgot their dreams, and to remind them of their own special dreams, to wake them up to their dreams. And to show them how to fly to whatever heights they want to go.
How To Network Your Way To Success In Any Industry
You have no doubt heard the expression: "It's not what you know, it's who you know."
Your ability to quickly and effectively transform yourself from a perfect stranger into the perfect ally in a matter of minutes will give you a tremendous advantage over your reserved peers and competitors. It is through successful networking that you gain access to the people and resources you need to achieve your goals. But what exactly does networking mean? Webster offers the following definition:
"A process by where people who have common interests and concerns come together to exchange ideas and information, for the purpose of professional development and accomplishment."
If you have a product, service, talent, or company to market and you are fully prepared to do business with others, the following steps will help you network your way to success.
1.) Upgrade Your Appearance: Humans are visually oriented creatures. We develop impressions, form judgments, and make assumptions (right or wrong) based upon what we see. Take time to pay attention to the details of your appearance and look the part that you want to play (e.g. consultant, accountant, marketer, lawyer, etc.). This does not mean that you need to be decked out in designer clothes. It means you need to understand the importance of putting together a visual presentation that says you care about how you are perceived.
2.) Be Objective Oriented: Before you set out to network ask yourself, "What do I have to offer of value to others?" It's in helping others fulfill their objectives that your services, products, and talents are utilized. Your mission is to make sure that the information you share with others is applicable to the fulfillment of those objectives. Keep this in mind as you navigate your way through conversations.
3.) Be Tactful: In this reality tv-driven era that we live in where everything is bold and crass, those tactics don't work in networking situations. People are more likely to be offended by brash, over-the-top personalities. Don't let your personality quirks blind people to the benefits of doing business with you.
4.) Have A Mental Script: Practice your introductions and be able to clearly and concisely explain who you are, what you do. It's also crucial that you supply supporting facts and details to give people a deeper understanding and greater appreciation of what you have to offer as an ally. And be consistent with the professional information that you publicly divulge. People often share notes with each other about who they meet. When those notes are compared, you want to make sure that an accurate and authentic picture of you is painted.
5.) Provide Business Reasons: Why should anyone care about what you have to say? They don't - until you make your conversation beneficial to them and provide the business reasons to take interest in what you are saying. The real interest people have is not in you, but what you can offer or do for them. Cater to it at every turn.
6.) Qualify Your Contacts: This is done by done by asking questions. Asking questions allow you to get clarification or amplification of details which will confirm or diminish interest, and reflect your comprehension of what your contact is saying.
7.) Listen More Than You Talk: This rule applies no matter who you are networking with. Through active listening we can evaluate what our potential business ally has to offer and identify their needs and concerns. Talking too much reduces your chances of getting this vital information and makes you come off as self-centered. It's also annoying. You will discover that asking questions will help you to balance your conversations in both directions.
8.) Issue A Call To Action: After you have qualified your contact as a potential business ally, you should issue a call to action. This can be an invitation to meet with you at a future date to incorporate yourself into the equation for their (greater) success, to offer services that provide solutions to challenges/problems, negotiate the sharing of resources, or discuss business ideas, plans, or opportunities. This is usually done over lunch or dinner, but you can think outside of the box and invite people to activities and events that afford you the opportunity for one-on-one dialogue with minimal distraction. This is why golf has become the networking activity of corporate America. Rule of thumb: if you issue the invite, you pay the tab.
9.) Follow-Up & Follow-Through: Once you obtain your new contacts, it's imperative that you follow-up with them. Send an email to say hello, or to arrange for the aforementioned lunch or dinner date. It's important to note that it's during this critical stage which most people stop their networking efforts when in fact, the greatest effort and energy utilized in the networking process should be used to convert your contacts into profitable relationships. By profitable I mean relationships that yield beneficial dividends - financially or otherwise.
10.) Deliver The Goods: We network as a means to an end. Often that end is the delivery of a product or a service, but it's also being able to deliver on potential or a promise. Ultimately, when we network, we are seeking those opportunities. At the end of the day, that's what networking your way to success is all about.
Your ability to quickly and effectively transform yourself from a perfect stranger into the perfect ally in a matter of minutes will give you a tremendous advantage over your reserved peers and competitors. It is through successful networking that you gain access to the people and resources you need to achieve your goals. But what exactly does networking mean? Webster offers the following definition:
"A process by where people who have common interests and concerns come together to exchange ideas and information, for the purpose of professional development and accomplishment."
If you have a product, service, talent, or company to market and you are fully prepared to do business with others, the following steps will help you network your way to success.
1.) Upgrade Your Appearance: Humans are visually oriented creatures. We develop impressions, form judgments, and make assumptions (right or wrong) based upon what we see. Take time to pay attention to the details of your appearance and look the part that you want to play (e.g. consultant, accountant, marketer, lawyer, etc.). This does not mean that you need to be decked out in designer clothes. It means you need to understand the importance of putting together a visual presentation that says you care about how you are perceived.
2.) Be Objective Oriented: Before you set out to network ask yourself, "What do I have to offer of value to others?" It's in helping others fulfill their objectives that your services, products, and talents are utilized. Your mission is to make sure that the information you share with others is applicable to the fulfillment of those objectives. Keep this in mind as you navigate your way through conversations.
3.) Be Tactful: In this reality tv-driven era that we live in where everything is bold and crass, those tactics don't work in networking situations. People are more likely to be offended by brash, over-the-top personalities. Don't let your personality quirks blind people to the benefits of doing business with you.
4.) Have A Mental Script: Practice your introductions and be able to clearly and concisely explain who you are, what you do. It's also crucial that you supply supporting facts and details to give people a deeper understanding and greater appreciation of what you have to offer as an ally. And be consistent with the professional information that you publicly divulge. People often share notes with each other about who they meet. When those notes are compared, you want to make sure that an accurate and authentic picture of you is painted.
5.) Provide Business Reasons: Why should anyone care about what you have to say? They don't - until you make your conversation beneficial to them and provide the business reasons to take interest in what you are saying. The real interest people have is not in you, but what you can offer or do for them. Cater to it at every turn.
6.) Qualify Your Contacts: This is done by done by asking questions. Asking questions allow you to get clarification or amplification of details which will confirm or diminish interest, and reflect your comprehension of what your contact is saying.
7.) Listen More Than You Talk: This rule applies no matter who you are networking with. Through active listening we can evaluate what our potential business ally has to offer and identify their needs and concerns. Talking too much reduces your chances of getting this vital information and makes you come off as self-centered. It's also annoying. You will discover that asking questions will help you to balance your conversations in both directions.
8.) Issue A Call To Action: After you have qualified your contact as a potential business ally, you should issue a call to action. This can be an invitation to meet with you at a future date to incorporate yourself into the equation for their (greater) success, to offer services that provide solutions to challenges/problems, negotiate the sharing of resources, or discuss business ideas, plans, or opportunities. This is usually done over lunch or dinner, but you can think outside of the box and invite people to activities and events that afford you the opportunity for one-on-one dialogue with minimal distraction. This is why golf has become the networking activity of corporate America. Rule of thumb: if you issue the invite, you pay the tab.
9.) Follow-Up & Follow-Through: Once you obtain your new contacts, it's imperative that you follow-up with them. Send an email to say hello, or to arrange for the aforementioned lunch or dinner date. It's important to note that it's during this critical stage which most people stop their networking efforts when in fact, the greatest effort and energy utilized in the networking process should be used to convert your contacts into profitable relationships. By profitable I mean relationships that yield beneficial dividends - financially or otherwise.
10.) Deliver The Goods: We network as a means to an end. Often that end is the delivery of a product or a service, but it's also being able to deliver on potential or a promise. Ultimately, when we network, we are seeking those opportunities. At the end of the day, that's what networking your way to success is all about.
Tuesday, November 27, 2007
The Power of Word of Mouth Referrals
Perhaps no other type of marketing is more powerful than word of mouth. When your clients tell other potential clients about you, more information is passed than simply who you are. In fact, they are likely to tell of your dedication, your effectiveness and overall how beneficial their experience with you is.
This provides the potential client with a simple, straightforward and very promising impression of you.
Word of mouth can also be one of the most difficult types of marketing as well. With the wrong information, a past client can do harm to your business. Or, if you do not give 100 percent the best results to that person, word of mouth can be rather troublesome. For this reason, work to make sure that every client that leaves you is satisfied with the service and knows that you will handle any possible problem that arises. Then, even in a negative situation, chances are good that they will remember you as fair and honest, which translates into more positive word of mouth advertising for you.
Initiating Word Of Mouth Yourself
While the best type of word of mouth marketing is when it is done by your current clients, without any type of incentive to do so, this doesn't always happen in a world full of possibilities. Therefore, sometimes it is important to help to encourage it.
For example, many professionals offer their clients a discount or another incentive to tell their friends about them. If their friend comes in to do business with you, they end up getting some benefit whether it's something trivial or even a monetary incentive. The end result then, is that they are much more likely to talk about you and your business.
What type of incentive you offer is up to you, your budget and what would work in your line of business. But, it doesn't have to make you feel like you are giving away the bank. The goal is to encourage them to talk about their experience with you, which in turn will deliver rewards on your end and the new clients they refer. In these cases, you are actually encouraging and promoting word of mouth yourself.
This provides the potential client with a simple, straightforward and very promising impression of you.
Word of mouth can also be one of the most difficult types of marketing as well. With the wrong information, a past client can do harm to your business. Or, if you do not give 100 percent the best results to that person, word of mouth can be rather troublesome. For this reason, work to make sure that every client that leaves you is satisfied with the service and knows that you will handle any possible problem that arises. Then, even in a negative situation, chances are good that they will remember you as fair and honest, which translates into more positive word of mouth advertising for you.
Initiating Word Of Mouth Yourself
While the best type of word of mouth marketing is when it is done by your current clients, without any type of incentive to do so, this doesn't always happen in a world full of possibilities. Therefore, sometimes it is important to help to encourage it.
For example, many professionals offer their clients a discount or another incentive to tell their friends about them. If their friend comes in to do business with you, they end up getting some benefit whether it's something trivial or even a monetary incentive. The end result then, is that they are much more likely to talk about you and your business.
What type of incentive you offer is up to you, your budget and what would work in your line of business. But, it doesn't have to make you feel like you are giving away the bank. The goal is to encourage them to talk about their experience with you, which in turn will deliver rewards on your end and the new clients they refer. In these cases, you are actually encouraging and promoting word of mouth yourself.
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